Advertising now : print

Edition

-

ISBN/ISSN

9783822840276

Collation

-

Series Title

-

Call Number

659.121 Wie a

Advertising and society : an introduction. Second edition

Edition

-

ISBN/ISSN

9780470673096

Collation

295 p.

Series Title

-

Call Number

659.1042 Par h

Absolut book : the Absolut Vodka advertising story

Edition

-

ISBN/ISSN

9781885203298

Collation

274 hlm. p. ; 30 cm cm.

Series Title

-

Call Number

659.196635 Lew a

Principles of Advertising and IMC. Second International Edition

Edition

Second International Edition

ISBN/ISSN

9780071274623

Collation

774 p.

Series Title

-

Call Number

659.121 Dun p

Social media marketing. Second Edition

Edition

Second Edition

ISBN/ISSN

9781473913011

Collation

XIV-332 p. ; 24 cm.

Series Title

-

Call Number

658.872 Tut s

Social media marketing. Third Edition

Pengganti buku Social media marketing 2nd ed. (17/01093)

Social Media Overload : Simple Social Media Strategies for Overwhelmed and Ti…

Edition

-

ISBN/ISSN

9780991540402

Collation

205 p. ;

Series Title

-

Call Number

659.144 Per s

Targeted advertising technologies in the ICT space : a use case driven analysis

Edition

-

ISBN/ISSN

9783834823953

Collation

339 p. ; 21 cm.

Series Title

-

Call Number

659.144 Sch t

The advertising handbook for small business : Make a big impact with a small …

First ed. published under title: The advertising handbook, Bibliografi

The Dentsu way : secrets of cross switch marketing from the world's most inno…

Edition

-

ISBN/ISSN

9780071748124

Collation

310 p

Series Title

-

Call Number

659.1 Sug t

Ultimate guide to Google Ads. Sixth Edition

Edition

Sixth Edition

ISBN/ISSN

9781599186733

Collation

268 p. ; 26 cm.

Series Title

-

Call Number

658.84 Mar u

Media Now : Understanding Media, Culture, and Technology. Sixth Edition

Edition

Sixth Edition

ISBN/ISSN

9780495565956

Collation

xxvi, 573 p. ; 28 cm.

Series Title

-

Call Number

324.73 Str m

Game Changers : The Evolution of Advertising

Edition

-

ISBN/ISSN

9783836545242

Collation

311 p. ; 30 cm.

Series Title

-

Call Number

659.1 Rus g

Designing brand experiences

Edition

-

ISBN/ISSN

9781401848873

Collation

-

Series Title

-

Call Number

658.82722 Lan d

Advertising creative : strategy, copy + design. Second Edition

Edition

Second Edition

ISBN/ISSN

9781412974912

Collation

-

Series Title

-

Call Number

659.121 Alt a

Advertising creative : strategy, copy, design. Fourth Edition

Edition

Fourth Edition

ISBN/ISSN

9781506315386

Collation

xxiv, 463 p. ; 28 cm.

Series Title

-

Call Number

659.121 Alt a

Advertising & IMC : principles & practice. Eleventh Edition

Edition

Eleventh Edition

ISBN/ISSN

9781292262062

Collation

664 p. ; 28 cm.

Series Title

-

Call Number

659.1 Mor a

Integrated advertising, promotion, and marketing : communicating in a digital…

This book presents the history of Indian advertising, the strategic importance of IMC, a discussion on social and cultural factors that enhance the effectiveness of marketing communication. Index : page 358-366.

Integrated marketing communication : advertising and promotion in a digital w…

This textbook explores the continuing transformation of advertising, sales promotion, and public relations functions within the marketing discipline. Bibliography : page 285-294. Index : page 295-300

Advertising by design : generating and designing creative ideas across media.…

This book delivers an invigorating and cutting-edge take on concept generation, art direction, design, and media channels for advertising Glossary : page 256-263. Index : page 264-273.