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Found 1 from your keywords: author=Sugiyama, Kotaro
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The Dentsu way : secrets of cross switch marketing from the world's most inno…
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Sugiyama, Kotaro

The breakthrough marketing strategy from the world's most innovative advertising agency One of the largest and most successful advertising companies in the world, Dentsu has pioneered a sophisticated new cross-communication strategy--and now it's being revealed for the first time. In a world saturated with marketing messages, making your offering relevant is your biggest challenge. Dentsu's Cro…

Edition
-
ISBN/ISSN
9780071748124
Collation
310 p
Series Title
-
Call Number
659.1 Sug t
Availability1
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