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Found 1 from your keywords: author=Wilmshust, John

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The Fundamentals Of Advertising. Second Edition

Here, advertising is viewed from the perspective of advertisers, advertising agencies and the media. With the emphasis on practical application in the current marketing scene, this book includes examples, guidelines and checklists.

Edition: Second Edition
ISBN/ISSN: 9780750615624
Collation: -
Series Title: -
Call Number: 659.1 Wil t

Availability2

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