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Found 3 from your keywords: author=Solomon, Michael R.
cover
Marketing : real people, real choices. Ninth Edition
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Solomon, Michael R.Stuart, Elnora W.Marshall, Greg W.

For undergraduate Principles of Marketing courses. Real people making real choices Marketing: Real People, Real Choices is the only text to introduce marketing from the perspective of real people, who make real marketing decisions, at leading companies every day. Timely, relevant, and dynamic, this reader-friendly text shows students how marketing concepts are implemented, and what they really …

Edition
Ninth Edition
ISBN/ISSN
9781292221083
Collation
594 p. ; 28 cm.
Series Title
-
Call Number
658.8002373 Sol m
cover
Marketing real people, real choice. Sixth Edition
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Solomon, Michael R.

Previous ed. entered under: Solomon, Michael R.

Edition
Sixth Edition
ISBN/ISSN
9780137142538
Collation
624 p.
Series Title
-
Call Number
658.8 Sol m
cover
Social media marketing. Third Edition
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Solomon, Michael R.Tuten, Tracy L

Recipient of the 2017 Textbook Excellence Award from the Textbook & Academic Authors Association (TAA) “Social Media Marketing deserves special kudos for its courage in tackling the new frontier of social media marketing. This textbook challenges its readers to grapple with the daunting task of understanding rapidly evolving social media and its users.”— TAA Judges Panel Social Media Mark…

Edition
Third Edition
ISBN/ISSN
9781526423870
Collation
xxi, 423 p. ; 25 cm.
Series Title
-
Call Number
658.872 Tut s