Digital Comunication Management : theories and practices for a global and vol…

The book covers the core principles necessary for introductory students of both university and executive programs, with a particular focus on how digital technology is shaping communication management in the increasingly volatile environment. Includes Index

Consumer Behavior: Building Marketing Strategy. Eleventh edition

Edition

Eleventh edition

ISBN/ISSN

9780070171008

Collation

771 p.

Series Title

-

Call Number

658.8342 Haw c

Intermediate accounting. Nineteenth Edition

Edition

Nineteenth Edition

ISBN/ISSN

9781133957911

Collation

1498 p. ; 29 cm.

Series Title

-

Call Number

657.04422 Sti i

Principles of auditing and other assurance services. Nineteenth Edition

Edition

Nineteenth Edition

ISBN/ISSN

9780077804770

Collation

827 p. ; 29 cm.

Series Title

-

Call Number

657.45 Whi p

Fundamental Accounting Principles. Nineteenth Edition

Edition

Nineteenth Edition

ISBN/ISSN

9780073379548

Collation

-

Series Title

-

Call Number

657.22 Wil f

Sustainable supply chains : a research-based textbook on operations and strat…

This book is primarily intended to serve as a research-based textbook on sustainable supply chains for graduate programs in business, management, industrial engineering, and industrial ecology, but should also be of interest to researchers in the broader sustainable supply chain space, whether from the operations management and industrial engineering side or more from the industrial ecology and…

Understanding social entrepreneurship : the relentless pursuit of mission in …

Understanding Social Entrepreneurship is the leading textbook that provides students with a comprehensive overview of the field. It brings the mindset, principles, strategies, tools and techniques of entrepreneurship into the social sector to present innovative solutions to today’s vexing social issues.

Tensegrity structures design methods

Tensegrity structures are pre-stressed systems of cables and bars in which no bar is connected to the other and the structure has no continuous rigid skeleton. This introduction for engineers and architects.presents an original general method for their design.

B2B Brand Management

Edition

-

ISBN/ISSN

9789797986230

Collation

383 p.

Series Title

-

Call Number

658.82722 Pfo b

Strategic management : competitiveness & globalization : concepts and cases. …

Edition

Fourteenth Edition

ISBN/ISSN

9789815160604

Collation

363 p. ; 28 cm.

Series Title

-

Call Number

658.4 Hit s

Design thinking and innovation metrics : powerful tools to manage creativity,…

This book delivers a simple and straightforward playbook to manage and measure innovation. Index : page 383-385. Bibliography : page 386-393.

The design thinking playbook : mindful digital transformation of teams, produ…

Bibliografi: Halaman 336 - 337

Research methods for business : a skill-building approach. Seventh Edition

Appendix: page 379-387. Glossary: page 389-398. Bibliography: page 399-405. Index: page 407-420

Digital Business Transformation How Established Companies Sustain Competitive…

Edition

-

ISBN/ISSN

9781119758679

Collation

227 p.

Series Title

-

Call Number

658.8421 Vaz d

Fundamentals of corporate finance. 2024 Release

This book was designed and developed for a first course in business or corporate finance, for both finance majors and non-majors alike.

Innovation and Entrepreneurship

Edition

First Edition

ISBN/ISSN

9780470032695

Collation

xii, 462 p.

Series Title

-

Call Number

658.42122 Bes i

H20: The Ultimate Water Preparedness Guide : How to Find, Harvest, Filter, Pu…

H20: The Ultimate Water Preparedness Guide is described as a handbook offering step-by-step instructions for finding, treating, and storing water for off-grid or emergency situations.

Marketing management. Seventeenth Global Edition

Marketing Management gives students the tools and frameworks to design and execute successful marketing campaigns. Unsurpassed in depth, breadth and relevance, it focuses on the major decisions that confront marketing managers and top management as they strive to reconcile organizational needs and opportunities. Include endnotes, glossary, and index

Engineering Computation with MATLAB. Second Edition

Edition

Second Edition

ISBN/ISSN

9780135083543

Collation

452 p.

Series Title

-

Call Number

621.3 Smi e

International management : managing across borders and cultures : text and ca…

Edition

Sixth Edition

ISBN/ISSN

9780136143260

Collation

-

Series Title

-

Call Number

658.04921 Der i