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Found 1 from your keywords: author=Glenny, Leanne
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Strategic communication : public relations at work
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Johnston, JaneGlenny, Leanne

Jane Johnston and Leanne Glenny show how strategic communication and public relations plug into the social, economic and political world, creating crucial links between organisations and people. They explain how communication professionals build partnerships, motivate and engage stakeholders, manage content, media and planning, develop reputations, and troubleshoot crisis communication. Strateg…

Edition
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ISBN/ISSN
9781760876432
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Series Title
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Call Number
659.2 Joh s