Ongoing crisis communication : Planning, managing, and responding. Third Edition

Crisis communication is the life blood of crisis management: when communication is ineffective so is the crisis management effort. This book emphasizes the role of communication throughout the crisis management process. W. Timothy Coombs uses a three-staged approach to crisis management - pre-crisis, crisis, and post-crisis. He reviews the latest research, explains how crisis communication can …

Intercultural communication : globalization and social justice. Third Edition

Intercultural Communication : Globalization and Social Justice, Third Edition, introduces students to the study of communication among cultures within the broader context of globalization. Kathryn Sorrells highlights history, power, and global institutions as central to understanding the relationships and contexts that shape intercultural communication. Based on a framework that promotes critic…

Strategic media relations in the age of information : an evidence-based approach

This book offers an evidence-based perspective on the modern practice of media relations, primarily focusing on the development and strategic execution of a media relations program for a variety of organizations. It is targeted to students in advanced courses in public relations or communications, and to entry and mid-level public relations and media relations practitioners. Even with that bein…

Theories of human communication. Twelfth edition

For over forty years, Theories of Human Communication has facilitated the understanding of the theories that define the discipline of communication. The authors present a comprehensive summary of major communication theories, current research, extensions, and applications in a thoughtfully organized and engaging style.Part I of the extensively updated twelfth edition sets the stage for how to t…

A first look at communication theory. Eleventh edition

"If you're already familiar with A First Look at Communication Theory and understand the approach, organization, and main features of the book, you may want to jump ahead to the "Major Changes in the Tenth Edition" section. For those who are new to the text, reading the entire preface will give you a good grasp of what you and your students can expect. A Balanced Approach to Theory Selection. W…

Mass communication theory : foundations, ferment, and future. Eighth Edition

Accessible, balanced, and enhanced by vivid examples and graphics, this market-leading text has introduced thousands of young scholars to the discipline over two decades. Mass Communication Theory: Foundations, Ferment, and Future, Eighth Edition, provides a complete and detailed overview of mass communication theory to the present, offering thorough, up-to-date, and effective coverage of both …

Strategic communication : public relations at work

This complete introduction to the fundamentals of communication and public relations presents innovative and creative approaches to deliver 100 tools and tactics, over 30 theories and models, and three levels of strategy that underpin ...

Marketing communications : a European perspective. Seventh Edition

Marketing communication has an overwhelming impact on both society and business. This text offers a comprehensive overview of the cornerstones, techniques and applications of marketing communications practice in a European context.

Creative Brief Blueprint

In the Creative Brief Blueprint, Kevin McTigue and Derek Rucker merge decades of academic insights and practical experience to offer an approachable and actionable guide to crafting successful communications strategy.

Influential internal communication : steamline your corporate communication t…

Streamline your internal communications and enjoy the benefits of increased employee engagement and improved corporate communications in even the most stressful, time-sensitive situations.

Strategic corporate communication : core concepts for managing your career an…

Strategic Corporate Communication: Core Concepts for Managing Your Career and Your Clients' Brands introduces readers to essential strategies in corporate communication. The book centers upon the idea that in order to be successful, communication professionals not only require outward-facing competencies to represent and serve clients, but also personal competencies of self-awareness and self-p…

Principles of strategic communication

Designed to support the paradigm shift in media and communication, this book presents the basic tenants of strategic communication and its foundational disciplines of advertising, public relations, and marketing communications. Drawing on the latest research in the field, the text introduces students to the theories of strategic communication while at the same time outlining how to apply them t…

Strategic communication research

Strategic Communication Research highlights the importance of research in professional communication settings and provides students with the practical information and knowledge they will need to effectively consume and produce professional research within their careers. While theory and methods are emphasized throughout, the text features a unique focus on the cultivation of transferable skills…

Business acumen for strategic communicators : a primer

Business acumen has emerged as a critical competency for communicators. But if you're a public relations, advertising or communication professional that didn't go to business school, how can you make sure you have the abilities and skills to evolve along with your role? Business Acumen for Strategic Communicators is the book for you. Offering a critical primer for the world of business, Ragas a…

Future directions of strategic communication

This book examines the state of strategic communication as a discipline and how it has emerged as a unique area of scholarship in the beginning of the 21st century. Strategic communication encompasses all communication that is substantial for the survival and sustained success of entities like corporations, governments, non-profits, social movements, and celebrities. A major aspect of the field…

Konstruksi sosial media massa : kekuatan pengaruh media massa, iklan televisi…

Edition

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ISBN/ISSN

9789791486385

Collation

255 p. ; 24 cm.

Series Title

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Call Number

302.23 Bun k

The interpersonal communication book. Thirteenth Pearson New International Ed…

Updated in its 13th edition, Joseph Devito's The Interpersonal Communication Book provides a highly interactive presentation of the theory, research, and skills of interpersonal communication with integrated discussions of diversity, ethics, workplace issues, face-to-face and computer-mediated communication and a new focus on the concept of choice in communication. This thirteenth edition prese…

Sosiologi komunikasi : Teori, Paradigma, dan diskursus teknologi komunikasi d…

Edisi 1, Cetakan ke 2

IJNMT : international journal of new media technology, Volume 12 Nomor 1, Jun…

Topics include, but not limited to digital technology for creative industry, infrastructure technology, computing communication and networking, signal and image processing, intelligent system, control and embedded system, mobile and web based system, and robotics

Ultima computing : jurnal sistem komputer, volume 17, nomor 1, June 2025

This journal explains about current theoretical and practical issues, including Edge Computing, Internet-of-Things, Embedded Systems, Robotics, Control System, Network and Communication, System Integration, as well as other topics in the field of Computer Engineering and Electrical Engineering.