Basic marketing : a marketing strategy planning approach. Nineteenth Edition

Edition

Nineteenth Edition

ISBN/ISSN

9781259060762

Collation

725 p. ; 29 cm.

Series Title

-

Call Number

658.820 Per b

Designing and Managing the Supply Chain: Concepts, Strategies and Case Studie…

Edition

Third Edition

ISBN/ISSN

9780071107501

Collation

-

Series Title

-

Call Number

658.81220 Kam d

Strategic market management. Eleventh Edition

Edition

Eleventh Edition

ISBN/ISSN

9781119441434

Collation

380 p. ; 24 cm.

Series Title

-

Call Number

658.802 Aak s

Services marketing : integrating customer focus across the firm. Seventh Edition

Edition

Seventh Edition

ISBN/ISSN

9781260083521

Collation

514 p. ; 26 cm.

Series Title

-

Call Number

658.8 Zei s

Basic marketing research. Fourth Pearson New Edition

Edition

Fourth Pearson New Edition

ISBN/ISSN

9781292020488

Collation

670 p. ; 28 cm.

Series Title

-

Call Number

658.8322 Mal b

E-Business and E-Commerce Management. Third Edition

Edition

Third Edition

ISBN/ISSN

9780273707523

Collation

663 p.

Series Title

-

Call Number

658.8 Cha e

Integrated Marketing Communication. Second Asia Pasific Edition

Edition

Second Asia Pasific Edition

ISBN/ISSN

9780170136679

Collation

414 p.

Series Title

-

Call Number

658.80221 Chi i

Google Analytics. Third Edition

Edition

Third Edition

ISBN/ISSN

9780470531280

Collation

401 p.

Series Title

-

Call Number

658.8422522 Tyl g

Brands and Branding. Second Edition

Edition

Second Edition

ISBN/ISSN

97815766603505

Collation

-

Series Title

-

Call Number

658.827 Cli b

Marketing Management. Fifteenth Global Edition

Edition

Fifteenth Global Edition

ISBN/ISSN

9781292092621

Collation

-

Series Title

-

Call Number

658.822 Kot m

Digital influence : unleash the power of influencer marketing to accelerate y…

Edition

-

ISBN/ISSN

9783319783956

Collation

-

Series Title

-

Call Number

658.872 Bac d

Social media marketing in tourism and hospitality

Edition

-

ISBN/ISSN

9783319051819

Collation

163 p. ; 25 cm.

Series Title

-

Call Number

338.4791 Min s

Services marketing : people, technology, strategy. Ninth Edition

Edition

Ninth Edition

ISBN/ISSN

9781944659820

Collation

665 p. ; 28 cm.

Series Title

-

Call Number

658.822 Lov s

Services marketing : people, technology, strategy. Eighth Edition

Edition

Eighth Edition

ISBN/ISSN

9781944659011

Collation

-

Series Title

-

Call Number

658.8 Lov s

Designing brand identity : an essential guide for the whole branding team. Fo…

Edition

Fourth Edition

ISBN/ISSN

9781118099209

Collation

-

Series Title

-

Call Number

658.827 Whe d

Designing brand identity : an essential guide for the whole branding team. Fi…

Edition

Fifth Edition

ISBN/ISSN

9781118980828

Collation

324 p. ; 29 cm.

Series Title

-

Call Number

658.827 Whe d

Principles of marketing. Nineteenth Edition.

This book presents a fundamental marketing information within an innovative customer-value framework to help individuals understand how to create value and build customer relationships. Appendix : page 638-677. Glossary : page 678-688. Bibliography : page 689-737. Index : page 738-768.

Copywriting : successful writing for design, advertising and marketing. Third…

This revised edition teaches the art of writing great copy for digital media, branding, advertising, direct marketing, retailing, catalogues, company magazines and internal communications, and aspects of writing for social media are integrated throughout. Glossary : page 231-233. Index : page 235-237.

Digital Marketing di Era 6.0 : Strategi dan implementasi praktis kegiatan mar…

Buku ini berfokus pada pengalaman imersif yang menggabungkan dunia fisik dan digital, menciptakan interaksi yang lebih mendalam dan bermakna bagi konsumen. Bibliografi : halaman 314-318.

Personal Brand-Inc : Rahasia untuk Sukses dan Bertahan di Karir

Edition

-

ISBN/ISSN

9786020311777

Collation

-

Series Title

-

Call Number

658.82 Par p