Filter by

  • Publication Year
  • Availability
  • Attachment
  • Collection Type
    See More
  • General Material Designation
    See More
  • Location
  • Language
    See More
Found 2 from your keywords: author=Gremler, Dwayne D
cover
Services marketing : integrating customer focus across the firm. Eighth Inter…
Comment Share
Bitner, Mary JoZeithaml, Valarie A.Gremler, Dwayne D.Mende, Martin

Edition
Eighth International Edition
ISBN/ISSN
9781266287152
Collation
531 p. ; 25 cm.
Series Title
-
Call Number
658.809 Zei s

Edition
Eighth International Edition
ISBN/ISSN
9781266287152
Collation
531 p. ; 25 cm.
Series Title
-
Call Number
658.809 Zei s
cover
Services marketing : integrating customer focus across the firm. Seventh Edition
Comment Share
Zeithaml, Valarie ABitner, Mary JoGremler, Dwayne D

This edition focuses on knowledge needed to implement service strategies for competitive advantage across industries.

Edition
Seventh Edition
ISBN/ISSN
9781260083521
Collation
514 p. ; 26 cm.
Series Title
-
Call Number
658.8 Zei s