Strategic market management Ed 11

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Strategic market management Ed 11

Statement of Responsibility

Author(s)

Aaker, David A. - Personal Name
Moorman, Christine - Personal Name

Grade (for Thesis)

Edition

Call Number

658.802 Aak s

ISBN/ISSN

9781119441434

Subject(s)

Strategic planning
Marketing -- Management

Classification

658.802

Series Title

GMD

Text

Language

Publisher

John Wiley & Sons, Inc

Publishing Year

2018

Publishing Place

Hoboken

Collation

380 p. ; 24 cm.

Specific Detail Info

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