Consumer behavior: Perilaku konsumen dan strategi pemasaran. Edisi Keempat

Edition

Edisi Keempat

ISBN/ISSN

9794117366

Collation

323 p

Series Title

-

Call Number

658.8342 Pet c

Consumer Behavior : Buying, Having, and Being. Twelfth Global Edition

Edition

Twelfth Global Edition

ISBN/ISSN

9781292153100

Collation

632 p. ; 25 cm.

Series Title

-

Call Number

658.8342 Sol c

Consumer behavior : building marketing strategy. Fifteenth International Stud…

Consumer Behavior: Building Marketing Strategy builds on theory to provide students with a usable, strategic understanding of consumer behavior that acknowledges recent changes in internet, mobile and social media marketing, ethnic subcultures, internal and external influences, global marketing environments, and other emerging trends. Included Appendix and Index

Entertainment marketing & communication : selling branded performance, people…

Edition

-

ISBN/ISSN

9780132345163

Collation

489 p.

Series Title

-

Call Number

658.80221 Say e

Seeking customers

Articles originally published in the Harvard business review, Companion volume to: Keeping customers, Includes bibliographical references and index.

Consumer Behavior: Buying, Having, and Being. Eighth Edition

Edition

Eighth Edition

ISBN/ISSN

9780135153369

Collation

720 p. ; 28 cm.

Series Title

-

Call Number

658.8342 Sol c

Consumer behavior. Eleventh Edition

Edition

Eleventh Edition

ISBN/ISSN

9780273787136

Collation

492 p. ; 28 cm.

Series Title

-

Call Number

658.8342 Sch c

Consumer Behaviour in Tourism. Third Edition

Edition

Third Edition

ISBN/ISSN

9781138013391

Collation

-

Series Title

-

Call Number

658.8342 Hor c

Consumer behaviour in tourism. Fourth Edition

Edition

Fourth Edition

ISBN/ISSN

9780367495596

Collation

484 p. ; 25 cm.

Series Title

-

Call Number

910.688 Hor c

What customers like about you : adding emotional value for service excellenc…

Indeks

Social media addiction in Generation Z consumers : implications for business …

Edition

-

ISBN/ISSN

9783031334511

Collation

-

Series Title

-

Call Number

658.834 Ben s

Brand experiences : building connections in a digitally cluttered world

Edition

-

ISBN/ISSN

9781733874502

Collation

149 p. ; 24 cm.

Series Title

-

Call Number

658.8343 Ran b

Online consumer behavior : theory and research in social media, advertising, …

Edition

-

ISBN/ISSN

9781848729698

Collation

-

Series Title

-

Call Number

381.142 Clo o

The objects of affection : semiotics and consumer culture

Edition

-

ISBN/ISSN

9780230103733

Collation

198 p. ; 21 cm.

Series Title

-

Call Number

302.2 Ber o

Transmedia marketing : from film and TV to games and digital media

Edition

-

ISBN/ISSN

9780415716116

Collation

-

Series Title

-

Call Number

302.230688 Zei t

Riset Pemasaran dan Konsumen Seri : 3

Edition

-

ISBN/ISSN

9789794935378

Collation

xx, 360 p. ; 23 cm.

Series Title

-

Call Number

658.834320 Sum r

Riset Pemasaran Dan Konsumen Seri : 2

Edition

-

ISBN/ISSN

9789794934104

Collation

xiii, 370 p. ; 23 cm.

Series Title

-

Call Number

658.834320 Sum r

Trends in Tourist Behavior : New Products and Experiences from Europe

Edition

-

ISBN/ISSN

9783030111595

Collation

245 p. ; 24 cm.

Series Title

-

Call Number

338.4791 Art t

People and products : consumer behavior and product design

Edition

-

ISBN/ISSN

9781138812253

Collation

311 p. ; 24 cm.

Series Title

-

Call Number

658.8342 Kim p

Everydata : the misinformation hidden in the little data you consume every day

Edition

-

ISBN/ISSN

9781629561011

Collation

206 p. ; 24 cm.

Series Title

-

Call Number

646.70015195 Joh e