Social media strategy : marketing, advertising, and public relations in the c…

Social Media Strategy, Second Edition is a guide to marketing, advertising, and public relations in a world of social media-empowered consumers. The new edition emphasizes connections in all areas of integrated marketing and adds a new chapter on law. Fully updated real world examples and statistics make it a highly accessible text for students. Appendix: page 311-326. Glossary: page 329-341…

Social media marketing. Fourth Edition

With a balance of essential theory and practical application, the text has been thoroughly revised to reflect the latest developments in social media marketing research and practice. 11 new case studies have been added to the 'Case Zone', including TikTok, LEGO, Nespresso and Puma

Advanced google adwords. Second Edition

Edition

Second Edition

ISBN/ISSN

9781118194508

Collation

-

Series Title

-

Call Number

658.8720285536 Ged a

Social media marketing : a strategic approach. Second Edition

Edition

Second Edition

ISBN/ISSN

9781305502758

Collation

-

Series Title

-

Call Number

658.872 Bar s

Social media strategy : marketing, advertising, and public relations in the c…

This essential guide to marketing, advertising, and PR unlocks current strategies to build and leverage consumer influence across social media. Appendix : page 340-352. Glossary : page 353-366. Notes : page 367-422. Index : page 423-436.

Social media marketing. Second Edition

Edition

Second Edition

ISBN/ISSN

9781473913011

Collation

XIV-332 p. ; 24 cm.

Series Title

-

Call Number

658.872 Tut s

Social media marketing. Third Edition

Pengganti buku Social media marketing 2nd ed. (17/01093)

Targeted advertising technologies in the ICT space : a use case driven analysis

Edition

-

ISBN/ISSN

9783834823953

Collation

339 p. ; 21 cm.

Series Title

-

Call Number

659.144 Sch t

Ultimate guide to Google Ads. Sixth Edition

Edition

Sixth Edition

ISBN/ISSN

9781599186733

Collation

268 p. ; 26 cm.

Series Title

-

Call Number

658.84 Mar u

Integrated marketing communication : advertising and promotion in a digital w…

This textbook explores the continuing transformation of advertising, sales promotion, and public relations functions within the marketing discipline. Bibliography : page 285-294. Index : page 295-300

Social Media Marketing. Fifth Edition

This book tells about social media marketing, featuring all the essential topics, concepts, research, and practical application for study and career success Bibliography : page 419-438. Index : page 439-447

Advanced Google AdWords. Third Edition

Edition

Third Edition

ISBN/ISSN

9781118819562

Collation

657 p. ; 24 cm.

Series Title

-

Call Number

658.8720285536 Ged a

Permission Marketing : Turning Strangers into Friends, and Friends into Custo…

Edition

-

ISBN/ISSN

0684856360

Collation

-

Series Title

-

Call Number

658.562 God p

Ogilvy on advertising in the digital age

Edition

-

ISBN/ISSN

9781635571462

Collation

288 p. ; 26 cm.

Series Title

-

Call Number

659.144 You o

Online Brand Communities : Using the Social Web for Branding and Marketing.

Edition

-

ISBN/ISSN

9783319248240

Collation

253 p. ; 25 cm.

Series Title

-

Call Number

658.8 Mar o

Advertising 2.0 : social media marketing in a Web 2.0 world

Edition

-

ISBN/ISSN

9780313352966

Collation

202 p. ; 24 cm.

Series Title

-

Call Number

659.144 Tut a

Social media strategy : marketing and advertising in the consumer revolution

Edition

-

ISBN/ISSN

9781442251533

Collation

239 p.

Series Title

-

Call Number

658.872 Que s