Advertising and promotion : an integrated marketing communications perspectiv…

This book teaches us how organizations in both the private and public sectors have learned that the ability to communicate effectively and efficiently with their target audiences is critical to their success. Included Glossary, Bibliography, and Index

Pemasaran Jasa Manusia, Teknologi, Strategi Jilid 2. Edisi Ketujuh

Edition

Edisi Ketujuh

ISBN/ISSN

9786022411246

Collation

xvi, 272 p. ; 28 cm.

Series Title

-

Call Number

658.820 Wir p

Pemasaran Jasa Manusia, Teknologi, Strategi Jilid 1. Edisi Ketujuh

Edition

Edisi Ketujuh

ISBN/ISSN

9789790994744

Collation

xvii, 423 p. ; 28 cm.

Series Title

-

Call Number

658.820 Lov p

Manajemen Pemasaran Jilid 1. Edisi Ke-12

Edition

Edisi Ke-12

ISBN/ISSN

9789796838176

Collation

xxix, 444 p. ; 30 cm.

Series Title

-

Call Number

658.821 Kot m

Manajemen Pemasaran Jilid 2. Edisi Ke-12

Edition

Edisi Ke-12

ISBN/ISSN

9789796838184

Collation

xxix, 443 p. ; 30 cm.

Series Title

-

Call Number

658.821 Kot m

Marketing : An introduction. Fourth Edition

International edition

Marketing communications : touchpoints, sharing and disruption. Eighth Edition

Edition

Eighth Edition

ISBN/ISSN

9781292234977

Collation

-

Series Title

-

Call Number

658.802 Fil m

How to think like the world¿s greatest marketing minds

Bibliografi dan indeks

Principles of Contemporary Marketing. Fourteenth International Edition

Edition

Fourteenth International Edition

ISBN/ISSN

9780324828085

Collation

670 p.

Series Title

-

Call Number

658.8 Kot p

Advertising and promotion : an integrated marketing communications perspectiv…

Edition

Tenth Edition

ISBN/ISSN

9789814575119

Collation

827 p.

Series Title

-

Call Number

659.1 Bel a

The marketing challenge

Bibliografi

101 Ways to Promote Your Business

Originally published as: How to generate word of mouth advertising. Los Angeles : The Americas Group, 1995

Power pricing : how managing price transforms the bottom line

Bibiliografi dan Indeks

Advertising, promotion, and other aspects of integrated marketing communicati…

Edition

Tenth Edition

ISBN/ISSN

9781337282659

Collation

635 p. ; 28 cm.

Series Title

-

Call Number

658.82 Shi a

Marketing communications : fame, influencers and agility. Ninth Edition

Edition

Ninth Edition

ISBN/ISSN

9781292400327

Collation

628 p. ; 27 cm.

Series Title

-

Call Number

658.802 Fil m

Integrated advertising, promotion & marketing communications. Eighth Global E…

Edition

Eighth Global Edition

ISBN/ISSN

9781292222691

Collation

508 p. ; 28 cm.

Series Title

-

Call Number

659.1 Clo i

Strategic advertising management. Fifth Edition

Edition

Fifth Edition

ISBN/ISSN

9780198703655

Collation

xxiv, 429 p. ; 25 cm.

Series Title

-

Call Number

659.1 Per s

Sales promotion : how to create and implement campaigns that really work. Fif…

Edition

Fifth Edition

ISBN/ISSN

9780749457044

Collation

262 p. ; 23 cm.

Series Title

-

Call Number

658.82 Mul s

Integrated marketing communications : strategic planning perspectives. Fifth …

Edition

Fifth Edition

ISBN/ISSN

9780134270371

Collation

451 p. ; 28 cm.

Series Title

-

Call Number

658.802 Tuc i

Integrated marketing communications : strategic planning perspectives. Fourth…

Edition

Fourth Edition

ISBN/ISSN

9780133157871

Collation

xxiii, 440 p. ; 28 cm.

Series Title

-

Call Number

658.802 Tuc i