Sales promotion decision making : concepts, principles, and practice

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Sales promotion decision making : concepts, principles, and practice

Statement of Responsibility

Author(s)

Ogden-Barnes, Steven - Personal Name
Minahan, Stella - Personal Name

Grade (for Thesis)

Edition

Call Number

658.82 Ogd s

ISBN/ISSN

9781631570476

Subject(s)

ADVERTISING
SALES PROMOTION
Decision Making
MARKETING -- DECISION MAKING

Classification

658.82

Series Title

GMD

Text

Language

Publisher

Business Expert Press

Publishing Year

2015

Publishing Place

New York

Collation

147 p. ; 24 cm.

Specific Detail Info

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