What customers like about you : adding emotional value for service excellenc…

This new and iconoclastic book explodes the conventional wisdom that competitive advantage can be obtained by relying on systems for dealing with customers.

A practical guide to mentoring : Play an active and worthwhile part in the de…

Mentoring can be such a rewarding experience - you play an active and invaluable part in somebody's professional development. In this text the whole process is covered from start to finish.

Operations Management: An Integrated Goods and Services Approach. Second Edition

This exciting new textbook provides exceptional coverage of the essential topics taught in a modern operations management course. Its highly current coverage includes contemporary and relevant service theory and applications. Appropriate manufacturing applications and theory are included where relevant.The book’s modern/strategic approach addresses OM from a cross-functional perspective, whic…

Fundamentals of physics, extended, with modern physics. Twelfth Edition

Renowned for its interactive focus on conceptual understanding, Halliday and Resnick's Principles of Physics, 12th edition, is an industry-leading resource in physics teaching with expansive, insightful, and accessible treatments of a wide variety of subjects. Focusing on several contemporary areas of research and a wide array of tools that support students' active learning, this book guides st…

Linear algebra : a modern introduction. Second Edition

David Poole's innovative book emphasizes vectors and geometric intuition from the start and better prepares students to make the transition from the computational aspects of the course to the theoretical. Poole covers vectors and vector geometry first to enable students to visualize the mathematics while they are doing matrix operations. With a concrete understanding of vector geometry, student…

Research design : qualitative, quantitative, and mixed methods approaches. Fi…

This best-selling text pioneered the comparison of qualitative, quantitative, and mixed methods research design. For all three approaches, John W. Creswell and new co-author J. David Creswell include a preliminary consideration of philosophical assumptions, key elements of the research process, a review of the literature, an assessment of the use of theory in research applications, and reflecti…

Strategic market management. Eleventh Edition

Edition

Eleventh Edition

ISBN/ISSN

9781119441434

Collation

380 p. ; 24 cm.

Series Title

-

Call Number

658.802 Aak s

Introduction to management accounting. Fourteenth Edition

An essential tool that enhances a manager's ability to make effective economic decisions Introduction to Management Accounting describes both theory and common practices so students understand how to produce information that's useful in day-to-day decision making.

Intermediate accounting Volume 1 Chapter 1-12. Seventh Edition

Edition

Seventh Edition

ISBN/ISSN

9780077446499

Collation

734 p. ; 29 cm.

Series Title

-

Call Number

657.044 Spi i

Intermediate accounting Volume 2 Chapter 13-21. Seventh Edition

Tersedia annual financial report Air France - KLM

Business statistics. Third edition

For courses in Business Statistics Business Statistics, Third Edition, by Sharpe, De Veaux, and Velleman, narrows the gap between theory and practice-relevant statistical methods empower business students to make effective, data-informed decisions. With their unique blend of teaching, consulting, and entrepreneurial experiences, this dynamic author team brings a modern edge to teaching statisti…

Indikator Universalitas Internet UNESCO

Buku Hibah FIKOM - UNESCO

Angkot & bus minangkabau: budaya pop & nilai-nilai budaya pop popular culture…

Edition

-

ISBN/ISSN

9786029402735

Collation

344 hlm. p. ; 19 cm. cm.

Series Title

-

Call Number

388.4 Ree a

Building strong brands

In Aaker's pathbreaking book, Managing Brand Equity, managers discovered the value of a brand as a strategic asset and a company's primary source of competitive advantage. Now Aaker uses real brand-building cases from Saturn, GE, Kodak, and others to demonstrate how the best brand managers create brand equity.

Database processing : fundamentals, design, and implementation

Intended for courses in Database Management, Design, Application, or Technology, this title helps students develop immediate, practical, marketable skills. By presenting SQL SELECT early, it allows students learn immediately how to query data and obtain results.

The Screenwriter's Bible : A Complete Guide To Writing, Formating, And Sellin…

The "Screenwriter's Bible" is one of the most popular, authoritative, and useful books on screenwriting. A standard by which other screenwriting books are measured, it has sold 150,000 copies in its ten-year life. Always up-to-date and reliable, it contains everything that both the budding and working screenwriter need under one cover -- six books in one! Features: How to Write a Screenplay -- …

Food and beverage cost control. Seventh Edition

Edition

Seventh Edition

ISBN/ISSN

9781119668077

Collation

-

Series Title

-

Call Number

647.95068 Dop f

Moments in Indonesian Film History : Film and Popular Culture in a Developing…

This book explores Indonesian cinema, focusing on moments of unique creativity by Indonesian film artists who illuminate important but less-widely-known aspects of their multi-dimensional society. Glossary : page 331-334. Index : page 335-354.

Mastering bread : the art and practice of handmade sourdough, yeasted bread, …

This book presents from a master of the artisan bread movement comes a comprehensive guide to making incredible bread at home, featuring more than 80 delicious recipes. Index : page 288-293

Testing Business Ideas : A Field Guide for Rapid Experimentation

A practical guide to effective business model testing 7 out of 10 new products fail to deliver on expectations. Testing Business Ideas aims to reverse that statistic. In the tradition of Alex Osterwalder’s global bestseller Business Model Generation, this practical guide contains a library of hands-on techniques for rapidly testing new business ideas. Testing Business Ideas explains how syste…