This fully updated second edition offers an advanced introduction to quantitative methods that focuses on why and how to conduct research that contributes to social justice. Includes Appendix & Index
The book covers the core principles necessary for introductory students of both university and executive programs, with a particular focus on how digital technology is shaping communication management in the increasingly volatile environment. Includes Index
This journal of communication studies is used as a medium for disseminating scholarly works in the fields of digital journalism and strategic communication studies.
This journal of communication studies is used as a medium for disseminating scholarly works in the fields of digital journalism and strategic communication studies.
This journal publishes research articles or conceptual paper in the field of communication, mainly on strategic communication, media and journalism.
Bibiliografi dan indeks
This book focuses on corporate communications as the art and craft of managing a company's behaviour and effective communication in society. It examines corporate communications' theoretical and applied aspects, featuring reference to global research, reputational cases and practical models.
The fifth edition of this classic text, which was the first on the subject of reputation management, gives readers the guidance and skills needed to manage brand reputation through effective performance, behavior, identity, and communication strategies. This edition is updated throughout, including current information on digital media, new global examples, and a renewed emphasis on organization…