Digital signal processing using MATLAB® : a problem solving companion. Fourt…

Learn to use MATLAB as a useful computing tool for exploring traditional Digital Signal Processing (DSP) topics and solving problems to gain insight. DIGITAL SIGNAL PROCESSING USING MATLAB: A PROBLEM SOLVING COMPANION, 4E greatly expands the range and complexity of problems that learners can effectively study. Since DSP applications are primarily algorithms implemented on a DSP processor or sof…

Introduction to mechatronics and measurement systems. Fourth Edition

INTRODUCTION TO MECHATRONICS AND MEASUREMENT SYSTEMS provides comprehensive and accessible coverage of the evolving field of mechatronics for mechanical, electrical and aerospace engineering majors. The author presents a concise review of electrical circuits, solid-state devices, digital circuits, and motors- all of which are fundamental to understanding mechatronic systems. Mechatronics design…

Sensors and Signal Conditioning. Second Edition

Praise for the First Edition . . . "A unique piece of work, a book for electronics engineering, in general, but well suited and excellently applicable also to biomedical engineering . . . I recommend it with no reservation, congratulating the authors for the job performed." —IEEE Engineering in Medicine & Biology "Describes a broad range of sensors in practical use and some circuit designs; c…

Process control intrumentation technology. Third Edition

Edition

Third Edition

ISBN/ISSN

013723743X

Collation

x, 680 hlm. ; 23 cm.

Series Title

-

Call Number

629.83122 Joh p

The art of electronics : the x-Chapters. Third Edition

Edition

Third Edition

ISBN/ISSN

9781108499941

Collation

506 p. ; 26 cm.

Series Title

-

Call Number

621.395 Hor a

Engineering research methodology : a practical insight for researchers

The book covers all the important aspects of research methodology, and addresses the specific requirements of engineering students, such as methods and tools, in detail. It also discusses effective research in engineering today, which requires the ability to undertake literature reviews utilizing different online databases, to attribute credit for any prior work mentioned, to respect intellectu…

Engineering fundamentals : an introduction to engineering. Fifth Edition

Now in dynamic full color, SI ENGINEERING FUNDAMENTALS: AN INTRODUCTION TO ENGINEERING, 5e helps students develop the strong problem-solving skills and solid foundation in fundamental principles they will need to become analytical, detail-oriented, and creative engineers. The book opens with an overview of what engineers do, an inside glimpse of the various areas of specialization, and a straig…

Exploring engineering : an introduction to engineering and design. Sixth Edition

Exploring Engineering: An Introduction to Engineering and Design, Sixth Edition explores the world of engineering by introducing the reader to what engineers do, the fundamental principles that form the basis of their work, and how they apply that knowledge within a structured design process.

Fundamentals of Modern Electric Circuit Analysis and Filter Synthesis : A Tra…

This textbook explains the fundamentals of electric circuits and uses the transfer function as a tool to analyze circuits, systems, and filters. The author avoids the Fourier transform, since this topic is often not taught in circuits courses. General transfer functions for low pass, high pass, band pass and band reject filters are demonstrated, with first order and higher order filters explain…

Managing corporate social responsibility : A communication approach

Managing Corporate Social Responsibility offers a strategic, communication-centred approach to integrating CSR into organizations. Drawing from a variety of disciplines and written in a highly accessible style, the book guides readers in a focused progression providing the key points they need to successfully navigate the benefits and implications of managing CSR. Chapters are organized around …

Business model generation : a handbook for visionaries, game changers, and ch…

Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, you need Business Model Generation. Co-created by 470 "Business Model Canvas" practiti…

Fundamentals of Organizational Communication: Knowledge, Sensitivity, Skills,…

Fundamentals of Organizational Communicationpresents organizational communication concepts within a unique competency-based approach that incorporates personal knowledge, interpersonal sensitivity, communication skills, and ethical values. Blending theory, analysis, and practice, this book provides an extensive introduction to major organizational communication issues, theories, and skills, ena…

Thermodynamics: An Engineering Approach. Tenth Edition

Thermodynamics is an exciting and fascinating subject that deals with energy, and thermodynamics has long been an essential part of engineering curricula all over the world. It has a broad application area ranging from microscopic organisms to common household appliances, transportation vehicles, power generation systems, and even philosophy.

Build your community : turn your connections into a powerful online community

Build Your Customer Community is your step-by-step guide to start your community, delight your members, and reap the rewards. You're going to learn why smart businesses have community members telling them exactly what they want to buy, help co-develop their products with them, and use their community as a testbed for marketing ideas before any major campaign.

Global marketing and advertising : understanding cultural paradoxes. Fourth E…

Packed with cultural, company, and country examples that help explain the paradoxes international marketers are likely to encounter, Global Marketing and Advertising (by Marieke de Mooij) offers a mix of theory and practical applications as it covers globalization, global branding strategies, classification models of culture, and the consequences of culture for all aspects of marketing communic…

Contemporary strategy analysis. Twelfth Edition

Strategy is the great work of the organization. In situations of life or death, it is the Tao of survival or extinction. Its study cannot be neglected

Media relations : issues and strategies. Second Edition

A thorough introduction to the essential skills of working with the media for public relations students and professionals, updated to reflect the impact of technology on mainstream media and the growing influence of social media Public relations and the media are in a time of major change as the rise of social media, altered media platforms, evolving legislative environments, and new models of …

Essentials of corporate communication : implementing practices for effective …

This lively and engaging new book addresses a topical and important area of study. Helping readers not only to understand, but also to apply, the most important theoretical notions on identity, identification, reputation and corporate branding, it illustrates how communicating with a company's key audience depends upon all of the company's internal and external communication. The authors, leadi…

Truth, lies, and advertising : the art of account planning

Account planning is a discipline that combines aspects of four traditionally separate areas of advertising and marketing. This text aims to demonstrate how to use account planning to win clients and produce better, more effective advertising. It also shows the role account planning played in producing celebrated advertising campaigns.

Sales promotion decision making : concepts, principles, and practice

Sales promotions are a fact of life for the majority of retailers, suppliers, and FMGC stakeholders commanding up to 75 percent of total marketing budgets. From straightforward discounts on products to more complex omni-channel consumer competitions and contests, sales promotions play a vital role as both strategic and tactical marketing tools. Those responsible for sales promotions must delive…