Macroeconomics. Fifth Edition

Blanchard presents a unified and global view of macroeconomics, enabling students to see the connections between the short-run, medium-run, and long-run. From the major economic crisis to the budget deficits of the United States, the detailed boxes in this text have been updated to convey the life of macroeconomics today and reinforce the lessons from the models, making them more concrete and e…

Management Control Systems. Twelfth Edition

Management Control Systems helps students to develop the insight and analytical skills required of today's managers. Students uncover how real-world managers design, implement, and use planning and control systems to implement business strategies. The 12th edition builds on the strengths of prior editions by offering a rich diversity of cases balanced with current content and research.

Management control systems. Twelfth International Edition

Management Control Systems helps students to develop the insight and analytical skills required of today's managers. Students uncover how real-world managers design, implement, and use planning and control systems to implement business strategies. The 12th edition builds on the strengths of prior editions by offering a rich diversity of cases balanced with current content and research.

Marketing communications. Third Edition

John Egan draws on both his industry and academic background to explain the why as well as the how of marketing communications. The book takes an industry-driven approach which provides all the theories in the context of application and from a real world perspective. It also uses accessible, straight-forward language and all content is supported by a collection of learning features. New to this…

Marketing in Crisis : Marketing Therapy - Menyerang Pasar dan Mengambil Manfa…

Trics and marketing therapy on how to survive in the global financial crisis.

Marketing research. Eleventh Edition

This book offers the best approach toward communicating the intricacies of marketing research and its usefulness to the marketing organization. This highly regarded text focuses on market intelligence, strategy, theory, and application and retains its coverage of the most advanced and current marketing research methodologies. Pointing out these methodologies' limitations and strengths, the book…

Matematika keuangan : Kumpulan soal

Lampiran tabel

Media Now : Understanding Media, Culture, and Technology. Seventh Edition

MEDIA NOW, Seventh Edition, encourages students to think critically about the media and its effects on culture by providing them with a thorough understanding of how media technologies develop, operate, converge, and affect society. MEDIA NOW develops students’ media literacy skills to prepare them for their encounters in the expanding fields of the Internet, interactive media, and traditiona…

Media programming : strategies and practices. Ninth Edition

Written by recognized leaders in the field, MEDIA PROGRAMMING delivers the most accurate coverage of techniques and strategies used in the programming industry today. Reflecting the latest developments from real-world practice, this market-leading text covers all aspects of media programming for broadcast and cable television, radio, and the Internet with clear, current illustrations and exampl…

Media programming : strategies and practices. Ninth International Edition

Current, relevant, and student-friendly, MEDIA PROGRAMMING, 9E, International Edition delivers the most accurate coverage of the techniques and strategies used in the programming industry today. Reflecting the latest developments from real-world practice, this market-leading text covers all aspects of media programming for broadcast and cable television, radio, and the Internet with clear illus…

New media and public relations. Second Edition

The second edition of New Media and Public Relations captures how the extraordinary global adoption of social media in recent years has changed the way organizations and the public relate to one another. Scholars from around the world provide intriguing insights into how constantly emerging technologies require organizations to be interactive and authentic in virtual environments where control …

New Venture Creation : Entrepreneurship for the 21st century. Eighth Edition

Timmons & Spinelli's, New Venture Creation: Entrepreneurship For The 21st Century, 6/e is a perforated paperback text that covers the process of getting a new venture started, growing the venture, successfully harvesting it and starting again. Through text, case studies, and hands-on exercises, the book guides students in discovering the concepts of entrepreneurship and the competencies, skills…

New Venture Creation : Entrepreneurship for the 21st Century. Ninth edition

New Venture Creation: Entrepreneurship for the 21st Century is about the process of getting a new venture started, growing the venture, successfully harvesting it, and starting again. The book presents the substantial body of knowledge about the entrepreneurial process in a pragmatic way – through text, case studies, and hands-on exercises – to help readers compress their learning curves, r…

Nonverbal Behavior in interpersonal Relations. Fifth Edition

"Nonverbal Behavior in Interpersonal Relations" offers a complete and precise explanation of the principles of nonverbal communication and its application in everyday life. The authors draw from a wide variety of disciplines and upon their vast experience as instructors, consultants, and corporate trainers to offer a unique blend of social scientific and humanistic approaches to the study of no…

Operations and supply chain management. Fourteenth Global Edition

Operations and Supply Chain Management, as the title indicates, provides increased emphasis on supply chain management in the 13th Edition. The 13th Edition continues its market leading up-to-date coverage of service operations as well. The text includes solved examples and problems, enough cases for MBA courses to use without supplementing, and the industry leading technology support suite.

Operations Management. Ninth Pearson International Edition

This ninth edition allows students to apply what they've learned to real company challenges & best practices by offering a multitude of problems in the text & integrated case studies, including a new focus on the Darden Restaurants.

Pers Indonesia : Berkomunikasi dalam masyarakat tidak tulus

Indonesian press; collection ofarticles.

Principles of corporate finance. Eleventh Edition

Principles of Corporate Finance is the worldwide leading text that describes the theory and practice of corporate finance. Throughout the book, the authors show how managers use financial theory to solve practical problems and as a way to respond to change by showing not just how, but why companies and management act as they do. This text is a valued reference for thousands of practicing financ…

Principles of Managerial Finance. Thirteenth Global Edition

Daftar istilah dan indeks

Principles of Managerial Finance. Eleventh Edition

Edition

Eleventh Edition

ISBN/ISSN

9789813133426

Collation

756 p. ; 25 cm.

Series Title

-

Call Number

658.1522 Git p