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Found 1 from your keywords: author=Ferguson, Douglas A.

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Media programming : strategies and practices. Ninth Edition

Ferguson, Douglas A.Eastman, Susan Tyler

Written by recognized leaders in the field, MEDIA PROGRAMMING delivers the most accurate coverage of techniques and strategies used in the programming industry today. Reflecting the latest developments from real-world practice, this market-leading text covers all aspects of media programming for broadcast and cable television, radio, and the Internet with clear, current illustrations and exampl…

Edition: Ninth Edition
ISBN/ISSN: 9781111344474
Collation: xii, 484 p. ; 24 cm.
Series Title: -
Call Number: 791.45 Fer m

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