Computer organization and architecture : designing for performance. Ninth Edi…

Emphasising both fundamental principles and the critical role of performance in driving computer design, this book provides a comprehensive presentation of the organisation and architecture of modern computers.

Animator's survival kit : a manual of methods, principles and formulas for cl…

Edition

Expanded edition

ISBN/ISSN

9780865478978

Collation

392 p. ; 28 cm.

Series Title

-

Call Number

778.593 Wil t

The animator's survival kit

"A manual of methods, principles and formulas for classical, computer, games, stop motion and internet animators"--Cover.

The non-designer's design book : design and typographic principles for the vi…

Edition

Fourth Edition

ISBN/ISSN

9780133966152

Collation

239 p. ; 26 cm.

Series Title

-

Call Number

686.2252 Wil n

Understanding business. Eleventh Edition

Understanding business has long been the market leader because we listen to instructors and students. With this eleventh edition we are proud to offer a platinum experience, that: improves student performanceunderstanding business puts students at the center. Its the only learning program on the market to offer proven adaptive technology that increases grades by a full letter through Connect Bu…

Contemporary advertising and integrated marketing communications. Seventeenth…

Edition

Seventeenth Edition

ISBN/ISSN

9781266128882

Collation

704 p. ; 28 cm.

Series Title

-

Call Number

659.1 Wei c

System dynamics. Third Edition

"System Dynamics includes the strongest treatment of computational software and system simulation of any available text, with its early introduction of MATLAB® and Simulink®. The text's extensive coverage also includes discussion of the root locus and frequency response plots, among other methods for assessing system behavior in the time and frequency domains as well as topics such as functio…

Advertising. Fourth Edition

This best-selling book looks at the structure and organisation of the industry, how campaigns are constructed and costed, the various methods of promotion, above-the-line and below-the-line costs, legal and ethical issues, market research and much, much more. The new edition has been fully updated and contains updated material on advertising departments, TV franchises, corporate video and satel…

Mechanical and electrical equipment for buildings. Twelfth Edition

The definitive guide to environmental control systems, updated with emerging technology and trends The Interactive Resource Center is an online learning environment where instructors and students can access the tools they need to make efficient use of their time, while reinforcing and assessing their understanding of key concepts for successful understanding of the course. An access card with r…

Visual Communication

Visual Communication advances a new understanding of how nonconscious visual knowing drives thinking and behavior before and beyond reason. By engaging readers in intuitive intelligences, Visual Communication cultivates visual and media literacies that are essential to negotiating 21st century cultures with the highest levels of intelligence and grace. Innovative in its field, it provides a sol…

Entrepreneurship. Third Edition

Entrepreneurship, 3rd Edition explores the trials and tribulations of entrepreneurship so that they’ll have the necessary tools to start their own businesses. It offers coverage on social enterprises and ethics due to the rise in green trends and corporate scandals. A chapter on entrepreneurial selling that examines how to sell to multiple stakeholders is included in this text, as well as cas…

Computer organization and architecture : designing for performance. Tenth Edi…

Computer Organization and Architecture is a comprehensive coverage of the entire field of computer design updated with the most recent research and innovations in computer structure and function. With clear, concise, and easy-to-read material, the Tenth Edition is a user-friendly source for students studying computers. Subjects such as I/O functions and structures, RISC, and parallel processors…

Basic Marketing : A global managerial approach. Sixteenth Edition

This book offers a thorough integration of the latest marketing themes, topics and examples blended with the traditional strengths of communication and a focus on management decision-making in marketing.

Basic marketing : a marketing strategy planning approach. Nineteenth Edition

Provides an integrated teaching and learning solution for presenting the four Ps framework and managerial orientation with a strategy planning focus. This title focuses on how to make marketing decisions in deciding what customers to focus on and how best to meet their needs.

Business research methods. Second Edition

Business Research Methods will show your students how to undertake all parts of their research through this clear structured guide.

Principles of Money, Banking & Financial Market. Twelfth Edition

Well-known for its engaging, conversational style, this text makes sophisticated concepts accessible, introducing students to how markets and institutions shape the global financial system and economic policy. Principles of Money, Banking & Financial Markets incorporates current research and data while taking stock of sweeping changes in the international financial landscape produced by financi…

Basic Marketing: A Marketing Strategy Planning Approach. Seventeenth Edition

Basic Marketing 17e builds on the foundation pillars of previous editions – the four Ps framework, managerial orientation, and strategy planning focus. The Perreault franchise was the pioneer of the "four Ps" in the introductory marketing course. The unifying focus of Basic Marketing has always been on how to make the marketing decisions that a manager must make in deciding what customers to …

Programmable logic controller (plc) : sebuah pengantar. Edisi Ketiga

Edition

Edisi Ketiga

ISBN/ISSN

9797412695

Collation

243 p. ; 25 cm.

Series Title

-

Call Number

004.64 Bol p

Operations Management. Second Asia Global Edition

Edition

Second Asia Global Edition

ISBN/ISSN

9781259007996

Collation

xxx, 911 p. ; 28 cm.

Series Title

-

Call Number

658.522 Ste o

Integrated Marketing Communication. Second Asia Pasific Edition

This second edition of Integrated Marketing Communications continues to offer comprehensive and focused coverage of the Asia Pacific marketing communications environment.Emphasising the importance of Integrated Marketing Communications (IMC), the text examines the broader implications of advertising and then the range of media used to communicate with target audiences. Students are introduced t…