Human communication. Tenth Edition

Edition

Tenth Edition

ISBN/ISSN

9780071108324

Collation

xiii, 530 p. : ill. ; 24 cm.

Series Title

-

Call Number

302.221 Tub h

Communicate! Twelfth Edition

Continually praised by reviewers for its clear and concise writing style, this ground breaking and market-leading textbook is theory-based with a skill building and competency orientation. The authors provide lively, contemporary examples to ground theory, to increase comprehension, and to help you become skillful communicators. COMMUNICATE! encourages active learning through well-designed anal…

In the company of others : an introduction to communication. Fifth Edition

Combining current research with humor, vivid examples, and practical advice, Rothwell brings human communication to life for students. Now in its fifth edition, In the Company of Others continues to use the communication competence model to help students apply theoretical lessons to their own skills.

Data for journalists : a practical guide for computer-assisted reporting. Fif…

Previous editions titled: Computer-assisted reporting.

Millennials, news, and social media : is news engagement a thing of the past?…

Five years after the first edition of Millennials, News, and Social Media: Is News Engagement a Thing of the Past? was published, a focus on the Millennial generation's relationship with news is more important than ever. This revised and updated book reports the results of a new survey that reveals changes in news consumption habits and attitudes while painting a detailed portrait of Millennial…

Sensation and perception. Seventh Edition

Bibliografi dan indeks

Business Ethics: A Real World Approach. Second Edition

This book provides assistance to employees by taking a journey through the challenging world of business ethics at the ground level of the organization rather than flying through the abstract concepts and philosophical arguments at the treetop level. By examining issues and scenarios that relate directly to their work environment (and their degree of autonomy in that environment), employees can…

Social research methods. Fourth Edition

Now in its fourth edition, this market-leading textbook continues to provide students with an excellent explanation and demonstration of the main theories and techniques in social research methods.

Research design : qualitative, quantitative, and mixed methods approaches. Fi…

This best-selling text pioneered the comparison of qualitative, quantitative, and mixed methods research design. For all three approaches, John W. Creswell and new co-author J. David Creswell include a preliminary consideration of philosophical assumptions, key elements of the research process, a review of the literature, an assessment of the use of theory in research applications, and reflecti…

The content analysis guidebook. Second Edition

Content analysis is a complex research methodology. This book provides an accessible text for upper level undergraduates and graduate students, comprising step-by-step instructions and practical advice.

The Best of Newspaper Design 28

The Best of Newspaper Design: 28th Edition, the latest edition in RockportÆs highly respected series, presents the winning entries from the Society for News DesignÆs 2006 competition. Featuring work selected by a panel of judges from more than 14,000 international publication entries, this inspirational volume sets the bar for excellence in journalistic design. Bold, full-color layouts featur…

The Best of Newspaper Design 29

The Best of Newspaper Design: 29th Edition, the latest edition in Rockport’s highly respected series, presents the winning entries from the Society for News Design’s 2007 competition. Featuring work selected by a panel of judges from more than 14,000 international publication entries, this inspirational volume sets the bar for excellence in journalistic design. Bold, full-color layouts feat…

110 Trik Rahasia Corel X4

Edition

-

ISBN/ISSN

9789792727074

Collation

206 p.

Series Title

-

Call Number

005.3 Jub t

The practice of public relations. Tenth Edition

This text uses a hands-on approach that prompts students to think critically about public relations. It prepares students to deal with a full range of situations - and to arrive at effective ethical solutions.

Public relations as relationship management : a relational approach to the st…

Public Relations As Relationship Management takes an advanced look at organization-public relationships and the strategies that can be used to cultivate and maintain them.

Strategic planning for public relations. Fourth Edition

This text offers a pathway to understanding and developing public relations campaigns and other types of strategic communication. The author presents a step-by-step unfolding of the strategic campaign process used in public relations practice. The text serves as a guide to field-tested procedures, offering practical insights that apply to public relations campaigns and case studies coursework.

The public relations handbook. Fourth Edition

Edition

Fourth Edition

ISBN/ISSN

9780415598149

Collation

487 p. ; 25 cm.

Series Title

-

Call Number

659.2 The t

Qualitative research methods in public relations and marketing communications…

The diversity and complexity of human, societal and organizational relationships and meanings that are constructed through communication are intrinsic to the study of public relations and marketing communications. Qualitative research can be used to provide critical, innovative insights into these communicative processes, and the cultural contexts in which they are situated. This second edition…

New media and public relations. Third Edition

The latest edition of this book offers communication scholars, professionals, and students current insights on how emerging technologies challenge and change the rules of stakeholder engagement in corporate, nonprofit, and activist environments.

Mastering Public Relations. Second Edition

Mastering Public Relations takes a strategic management approach to exploring this complex and critical dimension of management and planning. This wide-ranging, detailed and highly readable insight into public relations includes multiple case studies and examples to provide a well-balanced interpretation of both theory and practice.