Entrepreneurship : successfully launching new ventures. Fifth Edition

For courses in entrepreneurship. A Comprehensive Guide to Business Ventures Successfully Launching New Ventures explores the allure of entrepreneurship, teaching students how to successfully start their own businesses. With real business profiles of inspiring young entrepreneurs, the text engages students through relevant examples they can easily relate to. The Fifth Edition examines entreprene…

Entrepreneurial small business. Fourth Edition

Giving students a clear vision of small business as it really is, this work focuses on the kinds of businesses that students might actually start, instead of giving information about high growth firms.

English for Journalists. Twentieth Anniversary edition

English for Journalists has established itself in newsrooms the world over as an invaluable guide to the basics of English and to those aspects of writing, such as reporting speech, house style and jargon, which are specific to the language of journalism. Written in a highly accessible and engaging style, English for Journalists covers the fundamentals of grammar, spelling, punctuation and jour…

Employee Training and Development. Seventh Edition

Edition

Seventh Edition

ISBN/ISSN

9781259255434

Collation

xix, 554 p. ; 24 cm.

Series Title

-

Call Number

658.312421 Noe e

Employee training and development. Sixth International Student Edition

Raymond Noe's Employee Training and Development sets the standard in this course area. First introduced in 1998, ETD became the market-defining text within 6 months of publication. Its popularity is due to its lively writing style and relevant examples of the most up-to-date developments in training, research and practice, including the strategic role of training and the use of new technologies…

Employee training and development. Sixth Edition

Raymond Noe's Employee Training and Development sets the standard in this course area. First introduced in 1998, ETD became the market-defining text within 6 months of publication. Its popularity is due to its lively writing style and relevant examples of the most up-to-date developments in training, research and practice, including the strategic role of training and the use of new technologies…

Embedded systems architecture : a comprehensive guide for engineers and progr…

"This book fills a void. Most books address only portions of the embedded problem. As the title indicates, this one is uniquely comprehensive. I consider it a must-read" --Review of the 1st Edition. Jack Ganssle, embedded author, lecturer, consultant. Embedded Systems Architecture is a practical and technical guide to understanding the components that make up an embedded system's architecture. …

E-Marketing. Fifth Edition

For courses in electronic marketing or e business. Strauss/Frost offers traditional marketing coverage with a twist: its focus is on the Internet and other technologies that have had a profound effect on marketing. The fifth edition assists all marketers in understanding the Internet and its social media for improving brand images, sales, and profitability.

Electronic principles. Ninth Edition

Edition

Ninth Edition

ISBN/ISSN

9781260570564

Collation

-

Series Title

-

Call Number

621.381 Mal e

Effective training : systems, strategies and practices. Fourth Edition

For students in training courses and practitioners interested in developing training programs. Seamlessly integrate training theory and application into your course. Effective Training: Systems, Strategies and Practices discusses the training process within an overarching framework that shows readers how training activities meet organizational needs that are both strategic and tactical in natur…

Discrete mathematics and its applications. Seventh Global Edition

This work gives a focused introduction to the primary themes in a discrete mathematics course and demonstrates the relevance and practicality of discrete mathematics to a wide variety of real-world applications.

Directing : Film techniques and aesthetics. Fourth Edition

This is a comprehensive manual to help anyone interested in becoming a screen fiction director. Michael Rabiger covers all stages of production, from idea development to final cut.

Directing : film techniques and aesthetics. Fifth Edition

This comprehensive manual has inspired tens of thousands of readers worldwide to realize their artistic vision and produce well-constructed films. Filled with practical advice on every stage of production, this is the book you will return to throughout your career. Directing covers the methods, technologies, thought processes, and judgments that a director must use throughout the fascinating pr…

Digital media and innovation : management and design strategies in communicat…

Edition

Second Edition

ISBN/ISSN

9781032278469

Collation

284 p. ; 26 cm.

Series Title

-

Call Number

302.23 Ger d

Developing the public relations campaign : a team-based approach. Second Edition

Developing the Public Relations Campaign: A Team-Based Approach takes a simple, easy-to-follow approach that develops a public relations campaign in a service-learning environment. This text is designed around a team project approach rather than a traditional lecture/note-taking model of learning. Developing the Public Relations Campaign introduces a three-step process–the PIE chart–that ac…

Developing the public relations campaign : a team-based approach. Third Edition

A practical, easy-to-follow approach to public relations Written for students taking advanced courses in public relations, the book takes a team project approach to learning about the field. The book introduces a three-step process--the PIE chart--that more accurately reflects the campaign development process used in the real world. Exercises and case studies in every chapter guide students thr…

Design Basics. Ninth Edition

A national bestseller, DESIGN BASICS presents art fundamentals concepts in full two- to four-page spreads, making the text easy for students to refer to while they work and giving instructors the utmost flexibility in organizing the course. The authors provide diverse, two-dimensional visual examples from many periods, peoples, and cultures for all elements and principles of design. This update…

Design Basics. Seventh Edition

DESIGN BASICS is a best-selling text for the two-dimensional design course. DESIGN BASICS presents art fundamentals concepts in full two- to four-page spreads, making the text practical and easy for students to refer to while they work. This modular format gives instructors the utmost flexibility in organizing the course. Visual examples from many periods, peoples, and cultures are provided for…

Data structures and algorithm analysis in C++. Third Edition

The C++ language is brought up-to-date and simplified, and the Standard Template Library is now fully incorporated throughout the text. Data Structures and Algorithm Analysis in C++ is logically organized to cover advanced data structures topics from binary heaps to sorting to NP-completeness. Figures and examples illustrating successive stages of algorithms contribute to Weiss' careful, rigoro…

Creativity for innovation management : tools and techniques for creative thin…

Edition

Second Edition

ISBN/ISSN

9781032127699

Collation

271 p. ; 24 cm.

Series Title

-

Call Number

658.4063 Gol c