Modern coverage of the fundamentals, implementation and applications of digital signal processing techniques from a practical point of view This successful textbook covers most aspects of DSP found in undergraduate electrical, electronic or communications engineering courses. Unlike many other texts, it also covers a number of DSP techniques which are of particular relevance to industry such as…
"Microsoft SQL Server 2000 Unleashed, 2E" offers a variety of topics for system and database administrators to help them learn new features of the product and to solve problems they face on a daily basis. It shows them how to build upon their working knowledge of the product and take their experience and knowledge to a higher level. This new edition of "Microsoft SQL Server 2000 Unleashed" cove…
Advertising and Public Relations Research is designed to serve as a comprehensive, primary text for research methods courses in Advertising and/or Public Relations programs. To fit the purpose of most undergraduate and masters' level courses, the book concentrates on the uses and applications of research in advertising and public relations situations. Although the design and conduct of research…
This Second Edition of Understanding Journalism tackles these changes head-on. It integrates media and cultural theory with the step-by-step development of writing skills to give students the techniques and the savvy they need to succeed. Bigger and better, this new edition includes: A brand new chapter on who journalists are in the social media age Reorganization of skills chapters to bring wr…
Written specifically for those with no prior programming experience and minimal quantitative training, this accessible text walks behavioral science students and researchers through the process of programming using MATLAB. The book explores examples, terms, and programming needs relevant to those in the behavioral sciences and helps readers perform virtually any computational function in solvin…
The Architecture of Light (Second Edition) makes lighting design approachable. This vivid, image packed text of lighting concepts and techniques serves as the perfect companion for lighting design students and professionals alike. Built around a successful teaching curriculum, this text provides a logical step by step progression through the phases of conceptualizing, refining, drafting and pre…
The updated edition on all the latest features and capabilities of ActionScript 3.0 and Flash Player 10. ActionScript is a popular programming language used primarily for the development of Web sites and software. This update to the successful previous version introduces you to all the exciting new capabilities of ActionScript 3.0. You'll see how ActionScript 3.0 goes beyond its primary use of …
For one- or two-semester, senior-level undergraduate courses in Communication Systems for Electrical and Computer Engineering majors. This text introduces the basic techniques used in modern communication systems and provides fundamental tools and methodologies used in the analysis and design of these systems. The authors emphasize digital communication systems, including new generations of wir…
Instrumentation and Control Systems addresses the basic principles of modern instrumentation and control systems, including examples of the latest devices, techniques and applications in a clear and readable style. Unlike the majority of books in this field, only a minimal prior knowledge of mathematical methods is assumed. The book focuses on providing a comprehensive introduction to the subje…
'In his beautifully balanced, clear and broad-ranging account of a fast-changing field, Paul Hodkinson has successfully brought together myriad perspectives with which to critically analyse today's media culture and media society.'– Sonia Livingstone, Professor of Media & Communication, LSE Paul Hodkinson's bestseller is back, once again exploring the concepts and complexities of the media in…
This text is a comprehensive guide to the management of the animation production process, from the identification and sale of a concept, through development, pre-production, production and post-production, to completion.
Show Me the Money is a business reporting textbook offering hands-on advice and examples on doing the job of a business journalist. Author Chris Roush draws on his own business journalism background to explain how to cover businesses and industries, and where to find sources of information for stories. He includes examples of business stories demonstrating how reporters take financial informati…
Universal Principles of Design is the first comprehensive, cross-disciplinary encyclopedia of design.
IS AUDITING is an innovative and cutting edge product, which provides students an understanding of how to audit accounting information systems, including such new and expanded coverage of enterprise systems, fraud and fraud detection topics as continuous online auditing. Its organization and its integration of ACL software within the package ensure a solid background in traditional auditing as …
Optimization is an important tool used in decision science and for the analysis of physical systems used in engineering. One can trace its roots to the Calculus of Variations and the work of Euler and Lagrange. This natural and reasonable approach to mathematical programming covers numerical methods for finite-dimensional optimization problems. It begins with very simple ideas progressing throu…