The Practice Of Business Communication. First Canadian Edition

Edition

First Canadian Edition

ISBN/ISSN

9780176251550

Collation

366 p.

Series Title

-

Call Number

651.7 Guf t

Principles of strategic communication. Second Edition

Principles of Strategic Communication, Second Edition is ideal as a core text for undergraduate students in strategic communication courses within media, communication, marketing and advertising programs.The accompanying online resources feature chapter summaries, useful links to examples of strategic communication in action, suggested further reading and sample test questions.

Principles of strategic communication

Designed to support the paradigm shift in media and communication, this book presents the basic tenants of strategic communication and its foundational disciplines of advertising, public relations, and marketing communications. Drawing on the latest research in the field, the text introduces students to the theories of strategic communication while at the same time outlining how to apply them t…

Business acumen for strategic communicators : a primer

Business acumen has emerged as a critical competency for communicators. But if you're a public relations, advertising or communication professional that didn't go to business school, how can you make sure you have the abilities and skills to evolve along with your role?Business Acumen for Strategic Communicatorsis the book for you

Digital Comunication Management : theories and practices for a global and vol…

The book covers the core principles necessary for introductory students of both university and executive programs, with a particular focus on how digital technology is shaping communication management in the increasingly volatile environment. Includes Index

Storytelling with data : let's practice!

Edition

-

ISBN/ISSN

9781119621492

Collation

-

Series Title

-

Call Number

001.4226 Kna s

Understanding Corporate Communication

This book focuses on corporate communications as the art and craft of managing a company's behaviour and effective communication in society. It examines corporate communications' theoretical and applied aspects, featuring reference to global research, reputational cases and practical models.

Corporate Communication about Climate Change : villians, victims, and white k…

Embedded in the emerging field of climate change communication, Thaker provides a comprehensive analysis of enablers and barriers to corporate action on climate change, business role and influence on media coverage of climate change, and its impact on public opinion and the policy-making process. Includes Index

Corporate communication. Fourth Edition

Edition

Fourth Edition

ISBN/ISSN

9780072990546

Collation

xviii, 270 hlm. : ilus. ; 23 cm.

Series Title

-

Call Number

658.45 Arg c

The Sunday times : Communication at work

Bibiliografi

Campaign It! : Achieving Success Through Communication

Edition

-

ISBN/ISSN

9780749464219

Collation

232 p. ; 25 cm.

Series Title

-

Call Number

658.45 Bar c

Powerful communication skills : how to communicate with confidence

Indeks

101 Ways to better communication

Terdapat 3 kopi

30 minutes - to boost your communication skills

Interpersonal communication. Added tittle

Business communication today. Twelfth Edition

Edition

Twelfth Edition

ISBN/ISSN

9780132971294

Collation

641 p. ; 29 cm.

Series Title

-

Call Number

658.45 Bov b

Organizational Communication : perspectives and trends

Edition

-

ISBN/ISSN

9781412916844

Collation

-

Series Title

-

Call Number

658.45 Pap o

Intercultural business communication. Sixth International Edition

Edition

Sixth International Edition

ISBN/ISSN

9781292039664

Collation

-

Series Title

-

Call Number

395.52 Cha i

Corporate Communication. Seventh Edition

Edition

Seventh Edition

ISBN/ISSN

9789814636193

Collation

xxii, 312 p. ; 23 cm.

Series Title

-

Call Number

658.45 Arg c

Corporate communication : a guide to theory and practice. Fourth Edition

Edition

Fourth Edition

ISBN/ISSN

9781446274958

Collation

294 p ; 25 cm

Series Title

-

Call Number

658.45 Cor c

Business communication today. Fourteenth Edition

Edition

Fourteenth Edition

ISBN/ISSN

9781292215341

Collation

702 p. ; 28 cm.

Series Title

-

Call Number

658.45 Bov b