Energy management : conservation and audits

This book discusses the energy scenario, including energy conservation, management, and audit, along with the methodology supported by industrial examples. Index : page 175-177.

Essentials of signals and systems

This textbook presents a new approach to teaching the mathematics and physics that form the basis of understanding signals and systems, essential knowledge for all electrical engineers and computer engineering students. Bibliography : page 299. Appendix : page 301-303. Index : page 305-309.

Signals and systems : a primer with Matlab. Second Edition

The idea of signals and systems arises in different disciplines such as science, engineering, economics, politics, and medicine. Typical examples of systems include radio and television, telephone networks, radar systems, computer networks, wireless communication, military surveillance systems, and satellite communication systems. Appendix : page 383-488. Index : page 449-450.

The design thinking toolbox : a guide to mastering the most popular and valua…

This book explains the most important tools and methods over the Design Thinking cycle. Bibliography : page 302-303. Index : page 304-307

Integrated advertising, promotion, and marketing : communicating in a digital…

This book presents the history of Indian advertising, the strategic importance of IMC, a discussion on social and cultural factors that enhance the effectiveness of marketing communication. Index : page 358-366.

Integrated marketing communication : advertising and promotion in a digital w…

This textbook explores the continuing transformation of advertising, sales promotion, and public relations functions within the marketing discipline. Bibliography : page 285-294. Index : page 295-300

Advertising by design : generating and designing creative ideas across media.…

This book delivers an invigorating and cutting-edge take on concept generation, art direction, design, and media channels for advertising Glossary : page 256-263. Index : page 264-273.

The public relations handbook. Sixth Edition

This book provides an engaging, in-depth exploration of the dynamic and ever-evolving public relations industry. Bibliography : page 361-408. Index : page 409-423

Advertising management in a digital environment : text and cases

This book blends the latest methods for digital communication and an understanding of the global landscape with the best practices of the functional areas of management Index : page 189-195.

The art of public speaking. Twelfth International Edition

Edition

Twelfth International Edition

ISBN/ISSN

9781259095672

Collation

388 p. ; 26 cm.

Series Title

-

Call Number

659.2 Luc p

Essentials of corporate communication

Edition

-

ISBN/ISSN

9780415328265

Collation

-

Series Title

-

Call Number

658.45 Rie e

Digital signal processing using MATLAB® : a problem solving companion. Fourt…

Edition

Fourth Edition

ISBN/ISSN

9781305635128

Collation

-

Series Title

-

Call Number

621.3822 ing d

Energy : Its Use and the Environment. Fifth Edition

Edition

Fifth Edition

ISBN/ISSN

9781133109020

Collation

-

Series Title

-

Call Number

621.042 Hin e

Principles of operations management : sustainability and supply chain managem…

Edition

Tenth Global Edition

ISBN/ISSN

9781292153018

Collation

767 p. ; 28 cm.

Series Title

-

Call Number

658.5 Ren p

Operations management : sustainability and supply chain management. Twelfth G…

Edition

-

ISBN/ISSN

9781292148632

Collation

-

Series Title

-

Call Number

658.5 Hei o

Management accounting : information for decision-making and strategy executio…

Edition

Sixth International Edition

ISBN/ISSN

9780273769989

Collation

550 p. ; 26 cm.

Series Title

-

Call Number

658.1511 Atk m

Management accounting : information for decision making and strategy executio…

Edition

Sixth Edition. Hardcover

ISBN/ISSN

9780273769989

Collation

772 p. ; 27,5 cm.

Series Title

-

Call Number

658.1511 Atk m

Strategic management : Formulation, implementation, and control. Tenth Edition

Previous ed.: 2004

Successful Event Management: A Practical Handbook. Fourth Edition

Edition

Fourth Edition

ISBN/ISSN

9781408075999

Collation

-

Series Title

-

Call Number

658.4 Sho s

Fuzzy logic with engineering applications. Fourth Edition

Edition

Fourth Edition

ISBN/ISSN

9781119235866

Collation

562 p. ; 25 cm.

Series Title

-

Call Number

620.001511313 Ros f