Mirror for humanity : a concise introduction to cultural anthropology. Ninth …

Written by a prominent scholar in the field, Conrad Phillip Kottak, this concise, student-friendly, current introduction to cultural anthropology carefully balances coverage of core topics and contemporary changes in the field. While maintaining its connection with students through relevant examples, the combination of brevity, readability, and trusted content makes Mirror for Humanity a perfec…

Behavior in organizations : an experiential approach. Ninth Edition

BEHAVIOR IN ORGANIZATIONS, 9/e, by Shani and Lau, is a paperback text that takes a hands-on, experiential approach (learning-by-doing or learning-in-action) to organizational behavior. The majority of the exercises, role-playing simulations, and cases were developed in and for management training workshops. The cases themselves represent different industries and organizations around the globe w…

Principles of economics. Eighth Edition

Laskavý a vtipný příběh od oceňované autorky o nutnosti postavit se strachu čelem Jindy poklidná atmosféra v malém městečku se změní, když se přistěhuje nová rodina, která je tak trochu “jiná”. Hrozí, že kvůli nevraživosti místních bude muset z města zmizet a s ní i prastarý dub, ke kterému lidé už po léta chodí na prvního máje věšet svá přání. Ale…

Organizational behavior. Eighteenth Edition

For undergraduate and graduate courses in organizational behavior. Help students apply OB concepts The world's most successful Organizational Behavior textbook provides the research you want, in the language your students understand. This text makes current, relevant research come alive for readers. The 18th Edition reflects the most recent research and business events within the field of organ…

Political campaign communication : principles and practices. Eighth Edition

This updated eighth edition of Political Campaign Communication adds an essential overview of the 2016 presidential campaign. The concise update explores key issues that arose in 2016 including candidate surfacing, the changing role of advertising, social media, journalism and the rise of fake news, and issues of gender.

Bond markets, analysis and strategies. Eighth Edition

Edition

Eighth Edition

ISBN/ISSN

9780273766131

Collation

743 p. ; 26 cm.

Series Title

-

Call Number

332.6323 Fab b

Options, Futures, and Other Derivatives. Eighth Edition

Edition

Eighth Edition

ISBN/ISSN

9780273759072

Collation

xxi, 847 p. ; 26 cm.

Series Title

-

Call Number

332.645 Hul o

ServSafe coursebook. Seventh Edition

"A message from The National Restaurant Association. Congratulations! By opening this book, you are joining millions of foodservice professionals in taking the first step in a commitment to food safety. ServSafe training helps you understand all of the food safety risks faced by your operation. Once you're aware of these risks, you can find ways to reduce them. This will help you keep your oper…

Special events : creating and sustaining a new world for celebration. Seventh…

Providing a comprehensive guide to understanding, planning, promoting, and producing special events, this seventh edition of Special Events, 7th Edition describes the theory and practice of all aspects of event management. Written for current and future event leaders, the text continues to expand its emphasis on the growing globalization of the profession, taking into account the skills leaders…

Macroeconomics. Seventh Global Edition

Blanchard presents a unified and global view of macroeconomics, enabling students to see the connections between the short-run, medium-run, and long-run.

Communication and human behavior. Sixth Edition

A knowledge of human behavior helps us understand ourselves, our actions, our motives, our feelings, and our aspirations

American education : an introduction to social and political aspects. Sixteen…

Joel Spring’s American Education provides a clear, concise introduction to the historical, political, social, and legal foundations of education and to the profession of teaching in the United States. Students will come away with a strong knowledge of the forces behind the shaping of the American educational system through connecting with the latest topics, issues, and data.

Macroeconomics. Sixteenth Global Edition

For courses in undergraduate Macroeconomics courses. A modern approach to teaching macroeconomics Macroeconomics uses a thoroughly modern approach by building macroeconomic models from microeconomic principles. As such, it is consistent with the way that macroeconomic research is conducted today. This approach allows for deeper insights into economic growth processes and business cycles-the key…

Case study research and applications : design and methods. Sixth Edition

Recognized as one of the most cited methodology books in the social sciences, the Sixth Edition of Robert K. Yin's bestselling text provides a complete portal to the world of case study research. With the integration of 11 applications in this edition, the book gives readers access to exemplary case studies drawn from a wide variety of academic and applied fields. Ultimately, Case Study Researc…

Window on humanity : a concise introduction to anthropology. Sixth Edition

Written by a prominent scholar in the field, Conrad Phillip Kottak, this concise, student-friendly, current introduction to general anthropology carefully balances coverage of core topics and contemporary changes in the field. While maintaining its connection with students through relevant examples, the combination of brevity, readability, and trusted content makes Window on Humanity a perfect …

The media handbook : a complete guide to advertising media selection, plannin…

The Media Handbook provides a practical introduction to the advertising media planning and buying processes. Emphasizing basic calculations and the practical realities of offering alternatives and evaluating the plan, this sixth edition reflects the critical changes in how advertising in various media is planned, bought, and sold by today¿s industry professionals. Author Helen Katz looks at th…

McQuail's Mass Communication Theory. Sixth Edition

McQuail's Mass Communication Theory has been the benchmark for studying mass communication theory for more than 25 years. It remains the most authoritative and comprehensive introduction to the field and still offers unmatched coverage of the research literature. Fully up-to-date, this new edition includes: New boxed case studies on key research publications, familiarizing students with the cri…

Technical analysis explained : the successful investor's guide to spotting in…

The guide technicians turn to for answers--tuned upto provide an advantage in today's global economy The face of investing has significantly changed in the 30 years since this book's first publication, but one essential component of the markets has not--human behavior. Whether you're trading cornerstone commodities or innovative investment products, observing how investors responded to past eve…

Festival and special event management. Fifth Edition

Festival and Special Event Management, 5th edition continues the comprehensive overview of the theory and procedures associated with festivals and special events established in previous editions. The new edition of this market-leading text introduces developments and professional tools, and considers the globalisation and subsequent internationalisation of event management. The role of marketin…

Electronic media management. Fifth Edition

This edition features thorough discussions on the internet and emerging methods of distributing and receiving audio and video content, and reflects the latest information on broadcast and cable regulations and policies. it also includes a fresh batch of case studies and study questions. It also covers management theory, audience analysis, and broadcast promotion and marketing.