Introducing Hospitality. Sixth Edition

For all introductory-level courses in hospitality. The Sixth Edition of Introduction to Hospitality focuses on hospitality operations while offering a broad, comprehensive foundation of current knowledge about the world's largest industry. Throughout, author John R. Walker invites students to share this industry's unique enthusiasm and passion. The text is organized into five sections: the hosp…

Marketing Management. Sixth Edition

Marketing Management: A Strategic Decision-Making Approach 6th Edition concentrates on strategic decision making. This approach sets Mullins apart from other texts which place greater emphasis on description of marketing phenomena rather than on the strategic and tactical marketing decisions that managers and entrepreneurs must make each and every day. This 6th Edition continues to be the most …

The theory and practice of change management. Sixth Edition

Edition

Sixth Edition

ISBN/ISSN

9781352012538

Collation

-

Series Title

-

Call Number

658.406 Hay t

Mastering modern world history. Sixth Edition

Edition

Sixth Edition

ISBN/ISSN

9781350933408

Collation

688 p. ; 24 cm.

Series Title

-

Call Number

909.82 Low m

Food and Beverage Management: For the Hospitality, Tourism and Event Industri…

Edition

Sixth Edition

ISBN/ISSN

9781915097262

Collation

456 p. ; 24 cm.

Series Title

-

Call Number

647.95 Cou f

Festival and special event management. Fifth Edition

Festival and Special Event Management, 5th edition continues the comprehensive overview of the theory and procedures associated with festivals and special events established in previous editions. The new edition of this market-leading text introduces developments and professional tools, and considers the globalisation and subsequent internationalisation of event management. The role of marketin…

Engineers and their profession. Fifth Edition

Diversity, and significance of the field. It shows how engineers will play a pivotal role in several of the great challenges--such as rebuilding the infrastructure and maintaining the quality of the environment--facing our country and the world today."--Publisher's description.

Computer organization and design : the hardware/software interface. Fifth Edi…

"Presents the fundamentals of hardware technologies, assembly language, computer arithmetic, pipelining, memory hierarchies and I/O"--Provided by publisher.

Strategic advertising management. Fifth Edition

The authors deal with advertising from a strategic perspective. They begin with a broad look at what advertising is meant to do and then provide the reader with the keys to developing effective advertising and promotion campaigns.

Adolescence : an introduction. Fifteenth Edition

Edition

Fifteenth Edition

ISBN/ISSN

9780078035487

Collation

472 p. ; 28 cm.

Series Title

-

Call Number

305.235 San a

Technical drawing with engineering graphics. Fifteenth Edition

The 15th edition of Giesecke's, Technical Drawing and Engineering Graphics is a comprehensive introduction and detailed reference for creating 3D models and 2D documentation drawings. Expanding on its reputation as a trusted reference, this edition expands on the role that the 3D CAD database plays in design and documentation. The text maintains its excellent integration of illustrations with t…

Human resource information systems : basics, applications, and future directi…

Edition

Fifth Edition

ISBN/ISSN

9781071808443

Collation

538 p. ; 24 cm.

Series Title

-

Call Number

658.3 Joh h

Fundamentals of aerodynamics. Fifth Edition

In keeping with its bestselling previous editions, Fundamentals of Aerodynamics, Fifth Edition by John Anderson, offers the most readable, interesting, and up-to-date overview of aerodynamics to be found in any text. The classic organization of the text has been preserved, as is its successful pedagogical features: chapter roadmaps, preview boxes, design boxes and summary section. Although fund…

Introduction to robotics : mechanics and control. Fourth Edition

Edition

Fourth Edition

ISBN/ISSN

9781292164939

Collation

446 p. ; 24 cm.

Series Title

-

Call Number

629.892 Cra i

Marketing communications. Fourth Edition

Edition

Fourth Edition

ISBN/ISSN

9781529781212

Collation

415 p. ; 26 cm.

Series Title

-

Call Number

658.802 Ega m

Events Management. Third Edition

Exploring the concepts involved in planning events, this study is designed to develop an understanding of the key issues which include: management, logistics, staging, marketing, promotion and post-event evaluation.

Managing Investment Portfolios: A Dynamic Process. Third Edition

"A rare blend of a well-organized, comprehensive guide to portfolio management and a deep, cutting-edge treatment of the key topics by distinguished authors who have all practiced what they preach. The subtitle, A Dynamic Process, points to the fresh, modern ideas that sparkle throughout this new edition. Just reading Peter Bernstein's thoughtful Foreword can move you forward in your thinking a…

Timing for Animation: 40th Anniversary Edition. Third Edition

Edition

Third Edition

ISBN/ISSN

9780367527754

Collation

184 p. ; 26 cm.

Series Title

-

Call Number

778.53 Whi t

Computational fluid mechanics and heat transfer. Third Edition

Thoroughly updated to include the latest developments in the field, this classic text on finite-difference and finite-volume computational methods maintains the fundamental concepts covered in the first edition. As an introductory text for advanced undergraduates and first-year graduate students, Computational Fluid Mechanics and Heat Transfer, Third Edition provides the background necessary fo…

The fundamentals of interior architecture. Second Edition

The Fundamentals of Interior Architecture (second edition) offers an introduction to the key elements involved in the creation of aesthetically appealing and practically appropriate interior architecture. The book contains five sections, which together encapsulate the principle ideas, skills and knowledge that are employed in effective interior architecture and design. Areas of study include sp…