The Global News Challengetackles one of the timeliest topics in mass communication today--the challenges facing international broadcasters with universal branding strategies in developing countries. In these heavily government-controlled media environments with a scarcity of reliable information, international news providers traditionally had an influential position. With the ongoing media libe…
Social Media Strategy, Second Edition is a guide to marketing, advertising, and public relations in a world of social media-empowered consumers. The new edition emphasizes connections in all areas of integrated marketing and adds a new chapter on law. Fully updated real world examples and statistics make it a highly accessible text for students. Appendix: page 311-326. Glossary: page 329-341…
Annotation The Most Complete, Up-to-Date Multimedia GuideThoroughly updated to cover the latest technologies, including mobile multimedia, this full-color resource prepares you for a successful multimedia career by teachingyou the fundamental concepts and required skills. Multimedia: Making It Work, Ninth Edition explains how to integrate text, images, sound, animation, and video into compellin…
What is the network society? What effects does it have upon media, culture and politics? What are the competing forces in the network society, and how are they reshaping the world? The rise of the network society - the suffusion of much of the economy, culture and society with digital interconnectivity - is a development of immense significance. In this innovative book, Robert Hassan unpacks th…
Environmental journalism is an increasingly significant area for study within the broader field of journalism studies. It connects the concerns of politics, science, business, culture and the natural world whilst also exploring the boundaries between the local, regional and global. A central and typical focus for its concerns are the global summits convened to share scientific knowledge about g…
Two journalists provide a guide for navigating through the Internet Age's viral and opinion-based news sources, explaining how to discern what sources or facts are reliable and how to think like a journalist and unearth the truth.
Communication and Capitalism outlines foundations of a critical theory of communication. Index : page 371-386
Cutting-edge student exploration of what it means to live in a digital society. Introduces key concepts and research essential for digital media, social media and media/data and society modules.
A thorough introduction to the essential skills of working with the media for public relations students and professionals, updated to reflect the impact of technology on mainstream media and the growing influence of social media Public relations and the media are in a time of major change as the rise of social media, altered media platforms, evolving legislative environments, and new models of …
The eighth edition of The Dynamics of Persuasion again guides readers in understanding the power and limits of persuasion in contemporary society.
This book describes ongoing developments in social media within the tourism and hospitality sector, highlighting impacts on both the demand and the supply side. It offers a combination of theory and practice, with discussion of real-life business experiences. The book is divided into three parts, the first of which provides an overview of recent trends in social media and user-generated content…
The Second Edition of Intermediate Accounting: IFRS Edition, by Donald E. Kieso, Jerry J. Weygandt, and Terry D. Warfield, provides the tools global accounting students need to understand what IFRS is and how it is applied in practice. The emphasis on fair value, the proper accounting for financial instruments, and the new developments related to leasing, revenue recognition, and financial stat…
Michael Rabiger guides the reader through the stages required to conceive, edit and produce a documentary. He also provides advice on the law, ethics and authorship as well as career possibilities and finding work.
Jurnal DeKaVe diterbitkan oleh Program Studi Desain Komunikasi Visual Fakultas Seni Rupa, Institut Seni Indonesia Yogyakarta bekerjasama dengan AIDIA (Asosiasi Profesional Desain Komunikasi Visual Indonesia) sebagai media publikasi ilmiah bagi karya penelitian maupun perancangan, yang mencakup: desain komunikasi visual, bahasa rupa, budaya visual, desain grafis, multimedia, dan periklanan.
Jurnal DeKaVe diterbitkan oleh Program Studi Desain Komunikasi Visual Fakultas Seni Rupa, Institut Seni Indonesia Yogyakarta bekerjasama dengan AIDIA (Asosiasi Profesional Desain Komunikasi Visual Indonesia) sebagai media publikasi ilmiah bagi karya penelitian maupun perancangan, yang mencakup: desain komunikasi visual, bahasa rupa, budaya visual, desain grafis, multimedia, dan periklanan.
Jurnal DeKaVe diterbitkan oleh Program Studi Desain Komunikasi Visual Fakultas Seni Rupa, Institut Seni Indonesia Yogyakarta bekerjasama dengan AIDIA (Asosiasi Profesional Desain Komunikasi Visual Indonesia) sebagai media publikasi ilmiah bagi karya penelitian maupun perancangan, yang mencakup: desain komunikasi visual, bahasa rupa, budaya visual, desain grafis, multimedia, dan periklanan.
Jurnal DeKaVe diterbitkan oleh Program Studi Desain Komunikasi Visual Fakultas Seni Rupa, Institut Seni Indonesia Yogyakarta bekerjasama dengan AIDIA (Asosiasi Profesional Desain Komunikasi Visual Indonesia) sebagai media publikasi ilmiah bagi karya penelitian maupun perancangan, yang mencakup: desain komunikasi visual, bahasa rupa, budaya visual, desain grafis, multimedia, dan periklanan.
Media publishers produce news for a full range of smart devices - including smartphones, tablets and watches. Combining theory and practice, Mobile-First Journalism examines how audiences view, share and engage with journalism on internet-connected devices and through social media platforms. The book examines the interlinked relationship between mobile technology, social media and apps, coverin…