Operations management. Ninth International Edition

The Student video library DVDs and the Student CD-ROM contain supplementary material for Operations management, 9th ed. and Principles of operations management, 7th ed. In the Virtual Office Hours on the DVDs, the authors walk students through each of the chapter solved problems. The video cases which supplement the book's content feature real companies and allow students to watch short video c…

Management. Sixteenth Global Edition

Management vividly illustrates effective management theories by incorporating the perspectives of real-life managers. Through examples, cases and hands-on exercises, you get to experience management in “action” and see how the concepts you’re reading about work in today’s dynamic business world.Featuring new co-authorship from Dr. Lori Long, the 16th Edition continues to address the evo…

Open Innovation Results: Going Beyond the Hype and Getting Down to Business

This book offers the latest theory and evidence from innovation processes, and discusses how they can, and must, connect to the organization as a whole in order to have real long-term value

Digital transformation : understanding business goals, risks, processes, and …

Digital Transformation: Understanding Business Goals, Risks, Processes, and Decisions shows how to avoid such issues via careful consideration of what an enterprise really needs. Unlike many other books on digital transformation, the authors do not dwell on database design or the details of implementing information systems. Instead, they emphasise the importance of a clear understanding of all …

Managing innovation : integrating technological, market and organizational ch…

Innovation shouts from advertisements for products ranging from hairspray to hospital care. It nestles deep in the heart of our history books, pointing out how far and for how long it has shaped our lives. And it is on the lips of every politician, recognizing that our lifestyles are constantly shaped and reshaped by the process of innovation

Digital marketing fundamentals. Second Edition

Digital Marketing Fundamentals is the first fully-fledged textbook on digital marketing that covers the entire marketing process. Both the scientific theory behind digital marketing as well as techniques and media are discussed. Digital Marketing Fundamentals is easy to read and contains many International examples and cases. The Dutch version of this book (Basisboek Online Marketing) has becom…

Design thinking and innovation metrics : powerful tools to manage creativity,…

This book delivers a simple and straightforward playbook to manage and measure innovation. Index : page 383-385. Bibliography : page 386-393.

Marketing management. Seventeenth Global Edition

Marketing Management gives students the tools and frameworks to design and execute successful marketing campaigns. Unsurpassed in depth, breadth and relevance, it focuses on the major decisions that confront marketing managers and top management as they strive to reconcile organizational needs and opportunities. Include endnotes, glossary, and index

Strategy : A View From The Top. Second Edition

This book is designed to be a practical guide for executives, MBA and Executive MBA students, and serve as background reading in a wide variety of strategy courses. As the First Edition, this edition is brief, practical in focus, highly readable, and maintains a top-management perspective throughout.

Creativity for innovation management : tools and techniques for creative thin…

Edition

Second Edition

ISBN/ISSN

9781032127699

Collation

271 p. ; 24 cm.

Series Title

-

Call Number

658.4063 Gol c

Services marketing : people, technology, strategy. Ninth Edition

Edition

Ninth Edition

ISBN/ISSN

9781944659820

Collation

665 p. ; 28 cm.

Series Title

-

Call Number

658.822 Lov s

Business design thinking and doing : frameworks, strategies and techniques fo…

Edition

-

ISBN/ISSN

9783030864880

Collation

221 p. ; 24 cm.

Series Title

-

Call Number

658.4094 Bea b

Workbook for culinary arts management : workbook, videos and practice exam

This is for the workbook only. Workbook for Culinary Arts Management: Workbook, Videos and Practice Exam, promotes the retention of information essential to a career in the foodservice industry. Use the foundational knowledge from the coursebook combined with the food safety and culinary skills practiced in this workbook to pass the certification exam. This workbook can be used without the cour…

Introduction to culinary arts management : Safety, Recipes, and Certification

"With each chapter and recipe you complete in Introduction to Culinary Arts Management: Safety, Recipes and Certification and the Workbook, you will make delicious food and practice safe food handling measures until they become second nature. Unique among culinary arts and food safety in one text, emphasizing the science behind foodborne illness. Engaging hands-on activities and instructional v…

Practical mental influence

William Walker Atkinson lahir pada 5 Desember tahun 1862 dan meninggal pada 22 November 1932. Dia merupakan seorang pengacara, pedagang, penerbit, dan penulis, serta seorang okultis dan pelopor Amerika dari gerakan Pemikiran Baru. Ia juga dikenal sebagai penulis karya pseudonim yang dikaitkan dengan Theron Q. Dumont, Swami Panchadasi dan Yogi Ramacharaka dan lain-lain. Atkinson mengarang buku y…