It’s tough to remember all the minute details of packaging standards and conversions when you are a designer juggling varied projects. With Forms, Folds & Sizes – Revised, you can just look them up! Including updated information and new topics, this handbook provides designers with all the little details that can make or break a design, such as how much space to leave in the gutter when des…
This fully updated sixth edition of Food and Beverage Cost Control provides students and managers with a wealth of comprehensive resources and the specific tools they need to keep costs low and profit margins high. In order for foodservice managers to control costs effectively, they must have a firm grasp of accounting, marketing, and legal issues, as well as an understanding of food and bevera…
Fundamentals of Fluid Mechanics offers comprehensive topical coverage, with varied examples and problems, application of visual component of fluid mechanics, and strong focus on effective learning. The text enables the gradual development of confidence in problem solving. Each important concept is introduced in easy–to–understand terms before more complicated examples are discussed. Continu…
If Raymond Williams' concept of flow challenges the idea of the discrete television text, then convergence destabilizes the notion of television as a discrete object. From viral videos on You Tube to mobile television on smart phones and beyond, TV has overflowed its boundaries. Flow TV examines television in an age of technological, economic, and cultural convergence. Seeking to frame a new se…
For the introductory finance course-undergraduate corporate finance or financial management-required at all undergraduate business schools. Get the picture and develop a fundamental understanding of finance. Students often miss the big picture, viewing finance as a set of unrelated topics, tools, and techniques. In order to help students see the big picture, this text provides an introduction t…
Valuation is at the heart of investing. A considerable part of the information for valuation is in the financial statements. Financial Statement Analysis and Security Valuation, 5 e by Stephen Penman shows students how to extract information from financial statements and use that data to value firms. The 5th edition shows how to handle the accounting in financial statements and use the financia…
Financial Statement Analysis, 9e, emphasizes effective business analysis and decision making by analysts, investors, managers, and other stakeholders of the company. It continues to set the standard (over 8 prior editions and hundreds of thousands in unit book sales) in showing students the keys to effective financial statement analysis. It begins with an overview (chapters 1-2), followed by ac…
Looks at the sources of risk and return in both domestic and foreign financial markets and institutions. Includes analytical techniques to assist students in understanding the operations of modern financial markets and institutions.
Financial Accounting Theory and Analysis: Text and Cases, 11th Edition continues to focus on showing readers how accounting standards directly affect daily decision making on the job. The new edition of this text has been updated and revised to provide students and professionals with the theoretical background they need to keep up with the convergence issues and succeed in today’s increasingl…
Financial Accounting Theory provides a thorough presentation of financial accounting theories. This new edition continues to include considerable coverage of accounting standards oriented to IASB standards as well as major U.S. accounting standards. While the text discussion concentrates on relating standards to the theoretical framework of the book, the coverage provides students with exposure…
Solid financial information and the ability to use that information successfully in business today differentiate the truly exceptional from the ordinary. Now you can guide your students in developing the understanding and skills to make them true winners in business with the proven, balanced blend of procedure and concepts in the latest edition of Albrecht/Stice/Stice's FINANCIAL ACCOUNTING. Or…
For introductory Financial Accounting courses that are not using debits and credits. Relevance for majors and non-majors--accounting concepts explained in a business context. Financial Accounting: A Business Process Approach explains accounting concepts in a way all majors can understand by organizing the material around how a business works. This text's business process approach presents a bus…
Written by two of the leading scholars in film studies, Film History: An Introduction is a comprehensive, global survey of the medium that covers the development of every genre in film, from drama and comedy to documentary and experimental. As with the authors' bestselling Film Art: An Introduction (now in its eighth edition), concepts and events are illustrated with frame enlargements taken fr…
"Studying the arts isn't only about learning facts and concepts either, although both are important. In addition, studying the arts broadens our tastes. In eleven editions of Film Art, we've made reference to many well-known films but also to many that you've probably never heard of. This is part of our plan. We want to show that the world of cinema teems with a great many unexpected pleasures,…
Ready to take on the challenges of print production without fear? There is no better source for understanding how to properly prepare electronic files for printing than Exploring Digital Prepress. An organized, linear format follows the print production process, taking readers step-by-step through simple, straightforward methods for producing the highest-quality printed artwork once an image is…
Successful animators- the ones who land the exciting jobs and who win the industry awards- must be more than simply a talented artist, a great filmmaker, or a skilled technologist. They need to be all three! For the first time, aspiring animators and those in the field looking to move up have a resource to help them develop this entire skill set with Exploring Digital Cinematography. Award-winn…