In its outstanding eighth edition, Theatre: The Lively Art remains the best-selling Introductory Theatre text for Theatre Appreciation courses. It incorporates a number of elements in one volume: An introduction to the audience’s experience of theatre An investigation of the elements of theatre: the audience; the text; theatre artists, including actors, directors, theatrical space; and scenic…
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INTERPRETING ENGINEERING DRAWINGS, 8th EDITION offers comprehensive, state-of-the-art training that shows readers how to create professional-quality engineering drawings that can be interpreted with precision in today's technology-based industries. This flexible, user-friendly textbook offers unsurpassed coverage of the theory and practical applications that you'll need as readers communicate t…
The award–winning team of Abraham Silberschatz, Peter Galvin, and Greg Gagne gets system administrators right up to speed on all the key concepts of computer operating systems. This new edition gives them a thorough theoretical foundation that they can apply to a wide variety of systems as they progress to the next level of their computer work. It presents several new Java example programs in…
Fully revised to include International Financial Reporting Standards throughout, the Global Edition of Financial Accounting helps you understand the key concepts and master the accounting cycle. For introductory courses in Financial Accounting taught from a more traditional “preparer” approach and based on International Financial Reporting Standards (IFRS)! Financial Accounting Global Editi…
Marketing Strategy, 8e is a focused, succinct text which can be used on its own or packaged with a case book. It covers the concepts and theories of creating and implementing a marketing strategy and offers a focus on the strategic planning process and marketing's cross/inter-functional relationships. This text distinguishes itself from competitors by maintaining a strong approach to strategic …
A comprehensive introduction to programming in Java that covers all major areas of the platform. Contains copious, well-described sample code
The ASHRAE Pocket Guide is packed with practical and useful information and is designed for immediate use. This eighth edition, revised and expanded for 2013, includes properties for new refrigerants, new data on refrigerant safety, ventilation requirements for residential and nonresidential occupancies, occupant thermal comfort, extensive data on sound and vibration control, thermal storage, r…
Your students need clear, complete answers to their questions about research, writing, and grammar—and they often need them at a moment’s notice. As their teacher, you are their greatest resource, but you can’t be available 24/7. For help with work in class and at home and especially for questions at odd hours, students can turn to A Pocket Style Manual. The thoughtfully revised seventh e…
Serving as both a basic reference and a survey of the state of the art, this text covers the concepts, structure, and mechanisms of operating systems.
Stresses the importance of argumentation in everyday life Critical Thinking and Communication, 7/e, encourages students to develop skills in constructing and refuting arguments in contexts ranging from informal conversations to structured debates. The authors stress the importance of argumentation in everyday life while building student competence and critical awareness. Through exercises and e…
Updated with modern coverage, a streamlined presentation, and excellent companion software, this seventh edition of FUNDAMENTALS OF LOGIC DESIGN achieves yet again an unmatched balance between theory and application. Authors Charles H. Roth, Jr. and Larry L. Kinney carefully present the theory that is necessary for understanding the fundamental concepts of logic design while not overwhelming st…
For undergraduate Advertising and Integrated Marketing Communication courses. A Modern Guide to Integrated Marketing Communications Integrated Advertising, Promotion, and Marketing Communications speaks to an evolved definition of integrated marketing and teaches students (of marketing or otherwise) how to effectively communicate in the business world. This text covers advertising and promotion…
The authors cover the process of getting a new venture started, growing the venture, and successfully harvesting it.
Study the central activities of a business, including today's hot topics, to learn accounting principles! INTERMEDIATE ACCOUNTING, International Edition presents a user/decision-making approach, combined with the necessary coverage of GAAP, to help you understand accounting in terms of what goes on in an actual business. The text's efficient format is not overwhelming, and it blends the core co…
For undergraduate and graduate courses in marketing management. Stay on the cutting-edge with the gold standard text that reflects the latest in marketing theory and practice.