New Venture Creation : Entrepreneurship for the 21st century. Eighth Edition

Timmons & Spinelli's, New Venture Creation: Entrepreneurship For The 21st Century, 6/e is a perforated paperback text that covers the process of getting a new venture started, growing the venture, successfully harvesting it and starting again. Through text, case studies, and hands-on exercises, the book guides students in discovering the concepts of entrepreneurship and the competencies, skills…

New Venture Creation : Entrepreneurship for the 21st Century. Ninth edition

New Venture Creation: Entrepreneurship for the 21st Century is about the process of getting a new venture started, growing the venture, successfully harvesting it, and starting again. The book presents the substantial body of knowledge about the entrepreneurial process in a pragmatic way – through text, case studies, and hands-on exercises – to help readers compress their learning curves, r…

Research Methods For Business : A Skill Building Approach. Eighth Edition

"Previous editions of this book have been used in various research methods courses with great success.

The Handbook of Strategic Public Relations & Integrated Communications

As the media grows more ruthless, the role of public relations has become increasingly complex and critical. Savvy businesspeople know that how a company conveys and maintains its image has never been more important­­or more challenging. The Handbook of Strategic Public Relations & Integrated Communications is the definitive guide for communications professionals. Featuring the expertise of t…

Financial management : principles and applications. Thirteenth Global Edition

For undergraduate courses in corporate finance and financial management. Develop and begin to apply financial principles Students often struggle to see how financial concepts relate to their personal lives and prospective careers. Financial Management: Principles and Applications gives students a big picture perspective of finance and how it is important in their personal and professional lives…

Business essentials. Eleventh Edition

For Introduction to Business courses. Focus on the Practical Skills and Important Developments in Business The recent events in domestic and global economies are presenting unprecedented challenges, excitement, and disappointments for business-and a need for a change in Introduction to Business courses and texts. Business Essentials captures the widespread significance of these developments and…

The power of brands : teknik mengelola brand equity dan strategi pengembangan…

Edition

-

ISBN/ISSN

9789796868827

Collation

268 p.

Series Title

-

Call Number

658.827 Ran p

Strategi mendirikan perusahaan distributor baru: menangkap peluang bisnis di …

Edition

-

ISBN/ISSN

9789792268300

Collation

195 p.

Series Title

-

Call Number

650.1 Roy s

Mind map for business effectiveness : rahasia memunculkan kreativitas secara …

Edition

-

ISBN/ISSN

9789792740769

Collation

-

Series Title

-

Call Number

650.1 Win m

Inside Apple : Bagaimana Perusahaan Amerika Yang Paling Dikagumi dan Suka Ber…

Edition

-

ISBN/ISSN

9789792921540

Collation

viii, 230 p. ; 23 cm.

Series Title

-

Call Number

650.1 Las i

Guide to becoming rich without cutting up your credit cards : Mengubah utang …

Edition

-

ISBN/ISSN

9792212639

Collation

xiv, 126 hlm. ; 23 cm.

Series Title

-

Call Number

658.15 Kiy g

Bridging the culture gap : A Practical guide to internal business communicati…

Judul asli : Bridging the culture gap A Practical guide to internal business communication

The Origin Of Brands

What Charles Darwin did for biology, Al and Laura Ries do for branding. In their exciting new book, The Origin of Brands, the Rieses take Darwin's revolutionary idea of evolution and apply it to the branding process. What results is a new and strikingly effective strategy for creating innovative products, building a successful brand, and, in turn, achieving business success.Here, the Rieses exp…

Enterprise Systems For Management

For undergraduate and MBA-level Enterprise Systems courses. Motiwalla teaches students the components of an ERP system as well as the process of implementing the systems within a corporation to increase its success.

Business correspondence and report writing : A Practical approach to business…

Edition

Third Edition

ISBN/ISSN

9780070445550

Collation

xviii, 431 hlm. ; 24 cm.

Series Title

-

Call Number

651.75 Sha b

How to give effective business briefings : Effective techniques for relaying …

Any organization, no matter how small, needs new ideas to maintain a competitive edge in a crowded market place. This practical book shows employees at any level of an organization how to come up with new ideas and then how to develop them. Packed with tips on creativity and brainstorming, it offers advice on: - working in groups and as an individual - developing an idea and putting it to pract…

How Brands Become Icons : The Principles of Cultural Branding

“Iconic brands” (ie: Coca-Cola, Volkswagon, Corona) have social lives and cultural significance that go well beyond product benefits and features This book distills the strategies used to create the world’s most enduring brands into a new approach called “cultural branding". Brand identity is more critical than ever today, as more and more products compete for attention across an ever-i…

Business Research Methods. Tenth Edition

In its Anniversary 10th Edition, authors Cooper and Schindler continue to provide the most timely, richest, and most comprehensive coverage of the research experience in Business Research Methods. Students and instructors will find thorough coverage of business research topics – including the best coverage of questionnaire design – backed by solid theory. The authors are successfu…

Entrepreneurship. Third Edition

Entrepreneurship, 3rd Edition explores the trials and tribulations of entrepreneurship so that they’ll have the necessary tools to start their own businesses. It offers coverage on social enterprises and ethics due to the rise in green trends and corporate scandals. A chapter on entrepreneurial selling that examines how to sell to multiple stakeholders is included in this text, as well as cas…

9 Prinsip Sukses dari CEO

Edition

-

ISBN/ISSN

9791238236

Collation

-

Series Title

-

Call Number

658.408322 Bra 9