Virtually all hob hunting experts agree that networking is the best way to find a great job. But most people don't have connections to the decision makers who do the hiring. Orville Pierson, a top expert in job hunting, tells you how to succeed by effectively using your current circle of contacts. He cuts through the myths and misunderstanding to shouw you how millions of job hunters have netwo…
Because the properties of objects are largely determined by their geometric features, shape analysis and classification are essential to almost every applied scientific and technological area. A detailed understanding of the geometrical features of real-world entities (e.g., molecules, organs, materials and components) can provide important clues about their origin and function. When properly a…
Presents managers with models for success via explicit examples of management innovation. This book provides context with examples of key business innovations
The Intangibles. The X-Factors. 1. The Big Idea 2. Your Vision 3. High Margins and Premium Prices 4. Get It Out The Door 5. Test and Improve 6. Listen and Shift 7. Create Zealots 8. What's Next? 9. Tap Your Mastermind 10. Create the Fun 11. Create the Impact Shattering the myth that you need money to make money, serial entrepreneur and millionaire Yanik Silver reveals the 11 X-Factors to turn y…
Today, corporations are expected to give something back to their communities in the form of charitable projects. In Corporate Social Responsibility, Philip Kotler, one of the world's foremost voices on business and marketing, and coauthor Nancy Lee explain why charity is both good P.R. and good for business. They show business leaders how to choose social causes, design charity initiatives, gai…
Here,Wally Olins sets out the ground rules for branding success in the 21st century, explaining why understanding the links between business, brand and consumer has never been more vital for commercial success, and reflecting the recent enormous changes in the branding world. It will be an essential purchase for everyone in advertising, marketing and business who needs to understand why the mos…
An essential introduction to the field for all students in advertising, communications, marketing, and allied fields, and an invaluable reference for professionals.
This invaluable resource demystifies the complex, rapidly changing, and sometimes confusing world of digital print technologies. It describes the major digital printing processes used by photographers and artists over the past forty years, explaining and illustrating materials and their deterioration, methods of identification, and options for acquiring and preserving digital prints. A removabl…
As more and more conventional advertising channels become blocked, brands are beginning to renounce routine practice and take alternative and more exclusive routes. This illustrated book offers an overview of these revolutionary techniques, media and ideas.
In this handbook, you'll discover how to improve employee motivation through five key areas: team-building, communication, delegation, recognition, and financial incentives.
Integrated Business Processes with ERP Systems covers the key processes supported by modern ERP systems. This textbook is designed for use as both a reference guide and a conceptual resource for students taking ERP-focused courses using SAP. It examines in depth the core concepts applicable to all ERP environments, and it explains how those concepts can be utilized to implement business process…
This book tells you how to be the outstanding candidate in a job interview. You can do this by: doing proper research, making the right entrance, developing the rapport with the interviewer, coping with the unexpected, answering tricky questions, asking the right questions, preparing for the ten most common questions, and being remembered for the right reasons.
Modern electronic communications may have transformed office life, but there is a danger that interpersonal skills are being neglected. It is essential that everyone is confident in their ability to communicate effectively using the variety of methods available. Communication at Work discusses the skills necessary to use each method of communication in a confident, effective manner. Key topics …
Helps readers learn how to recognize and understand the critical factors and circumstances that determine the outcome of audits. This book provides information about the true nature of the work environment and work roles of independent auditors.
With a unique modular approach, abundant real-life business-based examples, and integrated teaching technology, CONTEMPORARY MATHEMATICS FOR BUSINESS AND CONSUMERS, Fifth Edition, is designed to enable even the most uncertain students to overcome math anxiety and confidently master both key concepts and their practical applications. The text’s proven step-by-step instructional model allows in…
The eleventh edition of this text provides an introduction to contemporary financial management and to the principles of maximizing shareholder wealth and effectively managing cash flow. The text takes in such topics as the international aspects of corporate finance, the impact of the Internet and ethical issues.
Bayangkan Tahun 2020. Bagaimana bentuk bisnis pada tahun itu? Apa yang perusahaan harus lakukan agar tetap kompetitif? Apa yang perusahaan harus ubah untuk menarik dan mempertahankan orang-orang yang terbaik dari setiap generasi? 101 Tips Mengelola Generasi X, Y & Zoomers di Tempat Kerja membahas masa depan kerja dan bagaimana perbedaan nilai di setiap generasi mempengaruhi dan membentuk tempat…