Transition Economies : Political Economy in Russia, Eastern Europe, and Centr…

Transition Economies provides students with an up-to-date and highly comprehensive analysis of the economic transformation in former communist countries of Eastern and Central Europe and countries of the former Soviet Union. With coverage extending from the end of central planning to the capitalist varieties of the present, this text provides a comparative analysis of economic transformation an…

Restore your magnificence : A life-changing guide to reclaiming your self-est…

"Includes: The 12 steps to restoring your self-esteem."

Pasar Uang & Pasar Valuta Asing

Edition

-

ISBN/ISSN

9789796914852

Collation

210 p.

Series Title

-

Call Number

332.45 Joe p

Media Effects Research : A Basic Overview. Fourth Edition

MEDIA EFFECTS RESEARCH, FOURTH EDITION, provides an excellent introduction for students studying mass media' effects on society. Through an engaging narrative style, the author presents fascinating research findings on media' impact and related mass media theories. Students are provided with a clear perspective of the relationship between science, methods, and practical questions about the effe…

Digital Wars: Apple, Google, Microsoft dan pertempuran meraih kekuasaan atas …

Edition

-

ISBN/ISSN

9786020212876

Collation

vii, 335 p. ; 23 cm.

Series Title

-

Call Number

338.4 Art d

Technical analysis for mega profit

Edition

-

ISBN/ISSN

9789792274288

Collation

359 p.

Series Title

-

Call Number

332.678 Ong t

Public media management for the twenty-first century : creativity, innovation…

This book analyzes the challenges facing public service media management in the face of ongoing technological developments and changing audience behaviors. It connects models, strategies, concepts, and managerial theories with emerging approaches to public media practices through an examination of media services (e.g. blogs, social networks, search engines, content aggregators) and the online p…

Applied communication research methods : getting started as a researcher. Sec…

A hands-on guide for applying research methods to common problems, issues, projects, and questions that communication practitioners deal with on a regular basis, this text demonstrates the relevance of research in professional roles and communication and media careers. The second edition features updated material that covers major communication research methods including surveys, experiments, f…

Media and communication research methods. Second edition

In this new edition, Arthur Asa Berger employs his signature style - a practical focus, the use of numerous examples, a step-by-step approach, and humour - to update and enhance this must-have introductory text. Combining both qualitative and quantitative research methods, the book covers the topics thoroughly and is clearly written and engaging. This book is ideal for beginning research studen…

Introduction To Mass Communication : Media, Literacy, and Culture. Sixth Edition

This text encourages students to be active media consumers and gives them a deeper understanding of the role that the media play in both shaping and reflecting culture. Through this cultural perspective, students learn that audience members are as much a part of the mass communication process as are the media producers, technologies, and industries. This was the first, and remains the only, uni…

The social media strategist : build a successful program from the inside out

Build a powerful social media strategy to increase buzz—and the bottom line “Whether you’re Fortune 500 or a small business owner, if you’re looking for success in this field, you owe it to yourself to read this book.” —George G. Smith Jr., Social Strategist, PepsiCo “After working with hundreds of organizations in their efforts to adopt social technologies, I can safely say The S…

The economy today. Thirteenth Edition

Clear. Current. Connected to Today's Student. Schiller, The Economy Today, 13e, is noted for three great strengths: readability, policy orientation, and pedagogy. The accessible writing style engages students and brings some of the excitement of domestic and global economic news into the classroom. Schiller emphasises how policymakers must choose between government intervention and market relia…

Micro Economy Today. Thirteenth Edition

Clear. Current. Connected to Today’s Student. Schiller, The Micro Economy Today, 13e, is noted for three great strengths: readability, policy orientation, and pedagogy. The accessible writing style engages students and brings some of the excitement of domestic and global economic news into the classroom. Schiller emphasizes how policymakers must choose between government intervention and mark…

Communicating effectively. Eleventh Edition

Now in its eleventh successful edition, Communicating Effectively presents a comprehensive introduction to interpersonal, intercultural, professional, group, and public communication. Providing just the right amount of theory and research, the book is packed with thought-provoking prose and activities that engage student interest. A pragmatic approach enables students to appreciate ideas, conce…

Law for business. Twelfth edition

Overview: Law for Business has set the standard as an easy-to-read textbook that provides students with the tools for understanding the legal environment of business. This, the 12th edition, has not strayed from that winning formula. The text goes well beyond merely identifying the current legal rules and regulations affecting business by offering insights into new developments and trends that …

Managing electronic media : making, marketing, and moving digital content

The book explains the new vocabulary of media moguls, such as bandwidth, digital rights management, customer relations management, distributed work groups, centralized broadcast operations, automated playlists, server-based playout, repurposing, mobisodes, TV-to-DVD, and content management.

Constitutional change and democracy in Indonesia

After the fall of its authoritarian regime in 1998, Indonesia pursued an unusual course of democratization. It was insider-dominated and gradualist, and it involved free elections before a lengthy process of constitutional reform. At the end of the process, Indonesia's amended constitution was essentially a new and thoroughly democratic document. By proceeding as they did, the Indonesians avert…

Social media intelligence

As consumers, we turn to the public arena of social media to share our opinions and learn about the opinions of others. Fortune 500 companies, political campaigns, government agencies and many other organizations constantly monitor social media to gauge public opinion. This book explains how opinions are formed, what affects the opinions posted online and how organizations can use social media …

The Microstructure of Financial Markets

The first graduate level textbook to cover the theory and empirics of the emerging sub-discipline of financial market microstructure. With numerous end-of-chapter exercises and a companion website, the book is ideally suited for students taking graduate courses in finance as well as being a useful reference for practitioners.

Intercultural communication : a reader. Twelfth Edition

This work introduces the students to the theoretical and practical aspects of intercultural communication. It includes introductory information on using exercises and discussion topics in class.