Excellent Career Begins with Excellent Education

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Found 1 from your keywords: author=Marshall, Greg W.

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Marketing : real people, real choices. Ninth Edition

Solomon, Michael R.Stuart, Elnora W.Marshall, Greg W.

For undergraduate Principles of Marketing courses. Real people making real choices Marketing: Real People, Real Choices is the only text to introduce marketing from the perspective of real people, who make real marketing decisions, at leading companies every day. Timely, relevant, and dynamic, this reader-friendly text shows students how marketing concepts are implemented, and what they really …

Edition: Ninth Edition
ISBN/ISSN: 9781292221083
Collation: 594 p. ; 28 cm.
Series Title: -
Call Number: 658.8002373 Sol m

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