This best–selling, easy to read book offers the most complete discussion on the theories and principles behind today′s most advanced communications systems. Throughout, Haykin emphasizes the statistical underpinnings of communication theory in a complete and detailed manner. Readers are guided though topics ranging from pulse modulation and passband digital transmission to random processes …
Offers a detailed introduction to the foundations of anatomy and physiology in a wide range of domestic species. Well illustrated throughout, the book provides in-depth information on the guiding principles of this key area of study for animal science students, fostering a thorough understanding of the complex make-up of domestic animals. It provides practical information, with descriptions of …
From the earliest cave paintings through to the internet and street art, this inspiring book chronicles the 100 most influential ideas that have shaped the world of art. Arranged in broadly chronological order, it provides a source of inspiration and a fascinating resource for the general reader to dip into. Lavishly illustrated with historical masterpieces and packed with fascinating contempor…
This edition has been updated to reflect the current challenges of the industry, with expanded coverage on ethics and sustainability. Index : page 366-371.
Incorporating both the managerial and technical aspects of this discipline, the authors address knowledge areas of Certified Information Systems Security Professional certification throughout and include many examples of issues faced by today's businesses.
Authored by two of the leading authorities in the field, this guide offers readers the knowledge and skills needed to achieve proficiency with embedded software.
Retailing Management by Levy and Weitz maintains the basic philosophy of previous editions while focusing on key strategic issues with an emphasis on financial considerations and implementation through merchandise and store management. These strategic and tactical issues are examined for a broad spectrum of retailers, both large and small, domestic and international, selling merchandise and ser…
**Winner of the TAA 2017 Textbook Excellence Award** “Social Media Marketing deserves special kudos for its courage in tackling the new frontier of social media marketing. This textbook challenges its readers to grapple with the daunting task of understanding rapidly evolving social media and its users."—TAA Judges Panel Social Media Marketing was the first textbook to cover this vital subj…
Recipient of the 2017 Textbook Excellence Award from the Textbook & Academic Authors Association (TAA) “Social Media Marketing deserves special kudos for its courage in tackling the new frontier of social media marketing. This textbook challenges its readers to grapple with the daunting task of understanding rapidly evolving social media and its users.”— TAA Judges Panel Social Media Mark…
A leader is: someone people follow. But why do people follow? Books abound on leaders, but much less is known about followers. In The Leaders We Need, Maccoby steps into this yawning gap in the literature. This insightful book shows that followers have their own powerful motivations to follow. Many relate to their leader as to some important person from the past—a parent, a sibling, a close f…
If you're a video game enthusiast, then you've probably thought more than once about creating your own games. Now you can develop your own 3D games using 3D GameStudio! The Official Guide to 3D GameStudio will help you develop the skills you need to create a variety of games, including first-person shooter and fantasy role-playing. Learn how to make a game from start to finish using the most re…
The most complete and up-to-date overview available of an art form born some forty years ago and now ubiquitous internationally. Video art has moved from brief showings on tiny screens in alternative art spaces to dominance in international exhibitions and artistic events, in which vast video installations sometimes occupy factory-sized buildings or video projections take over the walls of an e…
Communication in organizations has changed drastically since the release of the first edition of this bestselling textbook. This fully revised and updated edition delves into state-of-the-art studies, providing fresh insights into the challenges that organizations face today. Yet this foundational resource remains a cornerstone in the examination of classic research and theory in organization c…
Presents an overview of the use of new intellectual and scientific technologies in modern art, discussing the creations of such influential artists as Eadweard Muybridge, Robert Rauschenberg, and Bill Viola and incorporating into the latest edition coverage of new developments in digital work. Original.
Approaching the subject of international business finance from a managerial point of view this text uses real-world cases to highlight managerial issues.