Explore the diverse electrical engineering application of polymer composite materials with this in-depth collection edited by leaders in the field Polymer Composites for Electrical Engineering delivers a comprehensive exploration of the fundamental principles, state-of-the-art research, and future challenges of polymer composites. Written from the perspective of electrical engineering applicati…
This classic book on formal languages, automata theory, and computational complexity has been updated to present theoretical concepts in a concise and straightforward manner with the increase of hands-on, practical applications. This new edition comes with Gradiance, an online assessment tool developed for computer science. Please note, Gradiance is no longer available with this book, as we no …
What is the network society? What effects does it have upon media, culture and politics? What are the competing forces in the network society, and how are they reshaping the world? The rise of the network society - the suffusion of much of the economy, culture and society with digital interconnectivity - is a development of immense significance. In this innovative book, Robert Hassan unpacks th…
Build Your Customer Community is your step-by-step guide to start your community, delight your members, and reap the rewards. You're going to learn why smart businesses have community members telling them exactly what they want to buy, help co-develop their products with them, and use their community as a testbed for marketing ideas before any major campaign.
In this seventh edition, we continue our tradition of differentiating our work from that of others by developing its unique characteristics: Strong evidence-based approach to the understanding and practice of managing innovation, drawing upon thousands of research projects, and "Research Notes" on the very latest research findings. Managing Innovation had more than 11,000 citations in Google Sc…
The eighth edition of The Dynamics of Persuasion again guides readers in understanding the power and limits of persuasion in contemporary society.
We all constantly interact with type in almost every aspect of our lives. But how do fonts affect what we read and influence the choices we make? This book opens up the science and the art behind how fonts influence you. It explains why certain fonts or styles evoke particular experiences and associations.
"Originally published by Rockport Publishers as The Complete Color Harmony, 2004"--Colophon.
Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door. The fault, argues this ingenious—even liberating—book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbi…
Programming Legend Charles Petzold unlocks the secrets of the extraordinary and prescient 1936 paper by Alan M. Turing Mathematician Alan Turing invented an imaginary computer known as the Turing Machine; in an age before computers, he explored the concept of what it meant to be computable, creating the field of computability theory in the process, a foundation of present-day computer programmi…
For courses on digital design in an Electrical Engineering, Computer Engineering, or Computer Science department. Digital Design, fifth edition is a modern update of the classic authoritative text on digital design. This book teaches the basic concepts of digital design in a clear, accessible manner. The book presents the basic tools for the design of digital circuits and provides procedures su…
Introduction to Logic combines likely the broadest scope of any logic textbook available with clear, concise writing and interesting examples and arguments. Its key features, all retained in the Second Edition, include: • simpler ways to test arguments than those available in competing textbooks, including the star test for syllogisms • a wide scope of materials, making it suitable for intr…
Media publishers produce news for a full range of smart devices - including smartphones, tablets and watches. Combining theory and practice, Mobile-First Journalism examines how audiences view, share and engage with journalism on internet-connected devices and through social media platforms. The book examines the interlinked relationship between mobile technology, social media and apps, coverin…
Digital News Media (DNM) are characterized by their efforts to provide consumers with new content interaction experiences, which contrast with the more passive experiences provided by traditional news media. This book directly addresses these interaction experiences, taking the reader from underlying principles to actual practices. To meet this objective, the book undertakes a characterization …
- Design concepts - Introduction to logic circuits - Implementation technology - Optimized implementation of logic functions - Number representation and arithmetic circuits - Combinational-circuit building blocks - Flip-flop, registers, counters, and a simple processor - Synchonous sequential - Asybchronous sequential - Testing of logic circuits - Computer aided design tools - Vhdl reference