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Subject :
"CONSUMERS -- RESEARCH"
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Testing Business Ideas : A Field Guide for Rapid Experimentation
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: Osterwalder, Alexander - Bland, David J. - Papadakos, Trish - Smith, Alan -
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Marketing research : an applied orientation 7th Ed.
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: Malhotra, Naresh K - Baalbaki, Imad B. - Nasr Bechwati, Nada -
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Lean customer development : building products your customers will buy
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: Alvarez, Cindy -
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