Social media intelligence

As consumers, we turn to the public arena of social media to share our opinions and learn about the opinions of others. Fortune 500 companies, political campaigns, government agencies and many other organizations constantly monitor social media to gauge public opinion. This book explains how opinions are formed, what affects the opinions posted online and how organizations can use social media …

Media/impact : an introduction to mass media. Tenth Edition

Consistently praised for its engaging writing style, currency, and visual appeal, MEDIA/IMPACT focuses students on today’s world of digital mass media industries and support businesses as well as the legal, ethical, social, global, and technological issues these businesses face every day. Emphasizing the impact of the media on individuals and in today’s society, Biagi grounds her discussion…

Social media : a critical introduction

Now more than ever, we need to understand social media - the good as well as the bad. We need critical knowledge that helps us to navigate the controversies and contradictions of this complex digital media landscape. Only then can we make informed judgements about what's happening in our media world, and why. Showing the reader how to ask the right kinds of questions about social media, Christi…

Innovators in digital news

News organisations are struggling with technology transitions and fearful for their future. Yet some organisations are succeeding. Why are organisations such as Vice and BuzzFeed investing in journalism and why are pedigree journalists joining them? Why are news organisations making journalists redundant but recruiting technologists? Why does everyone seem to be embracing native advertising? Wh…

Winning results with Google AdWords. Second Edition

Run a Profitable Google AdWords Campaign Reach millions of targeted new customers at the precise moment they're looking for the products and services you're selling with help from this hands-on guide. Winning Results with Google AdWords, Second Edition reveals the latest strategies for writing successful ads, selecting and grouping specific keywords, increasing conversion rates, and maximizing …

Responsible Drone Journalism

Edition

-

ISBN/ISSN

9781032178790

Collation

-

Series Title

-

Call Number

070.43 Gyn r

Social media marketing : a strategic approach. Second Edition

Today’s readers can prepare for a successful career in social media marketing or a related field with the unique emphasis found only in SOCIAL MEDIA MARKETING: A STRATEGIC APPROACH, 2E. Each chapter in this popular book includes a section on creating a personal brand, which is useful at any stage of career development. This edition emphasizes how to use social media techniques, detailed in th…

Jurnalisme dasar

Edition

-

ISBN/ISSN

9789797095420

Collation

188 p.

Series Title

-

Call Number

070 Ish j

Beginning Java Script and CSS Development With JQuery

Edition

-

ISBN/ISSN

9780470227794

Collation

-

Series Title

-

Call Number

006.76 Yor b

Just Enough Web Programming with XHTML, PHP, and MySQL

Provides information on creating interactive Web sites, including bulletin boards and Web stores, using XHTML, PHP, and MySQL.

Multimedia : Making It Work. Sixth Edition

Edition

Sixth Edition

ISBN/ISSN

9780072230000

Collation

-

Series Title

-

Call Number

006.722 Vau m

New Media. Fourth Edition

Edition

Fourth Edition

ISBN/ISSN

9780195577853

Collation

-

Series Title

-

Call Number

174.0704 Fle n

Jurnalistik Infotaiment : Kancah baru jurnalistik dalam industri televisi Dil…

Edition

-

ISBN/ISSN

9793921331

Collation

xxxii, 252 hlm. ; 20 cm.

Series Title

-

Call Number

070 Sya j

Regulasi penyiaran : Dari otoriter ke liberal

Buku ini tidak saja menjelaskan peta paradigmatik dunia penyiaran di Indonesia. Lebih dari itu, karya ini menampilkan kompleksitas dunia penyiaran baik sebagai institusi, industri maupun aspek kebijakannya. Memang, sejak era reformasi yang menuntut terciptanya demokratisasi di bidang media, dunia penyiaran di Indonesia seperti menemukan momentumnya. Setelah melewati proses panjang dan melelahka…

Media Technology : Critical Perspectives

Edition

-

ISBN/ISSN

9780335214464

Collation

xii, 174 hlm. ; 23 cm.

Series Title

Issues in cultural and media studies

Call Number

302.23 Loo m

New Media dan Arus Demokratisasi

Edition

-

ISBN/ISSN

9786021866672

Collation

414 p. ; 21 cm.

Series Title

-

Call Number

302.23 Ham n

New Media dan Arus Demokratisasi

Edition

-

ISBN/ISSN

9786021866672

Collation

415 p. ; 21 cm.

Series Title

-

Call Number

302.23 Ham n

Kedaulatan Frekuensi: Regulasi Penyiaran, Peran KPI dan Konvergensi Media

On development of broadcasting in Indonesia; proceedings of a seminar.

Spreadable media : creating value and meaning in a networked culture

Edition

-

ISBN/ISSN

9780814743508

Collation

-

Series Title

-

Call Number

302.23 Jen s

Media literacy. Sixth Edition

This book offers a detailed approach to studying media influences and presents a vision of what it means to operate at a higher level of media literacy. The author agues that media have a profound influence on the way we perceive the world, shaping our beliefs and expectations. By becoming more media literate, we can avoid the potentially negative effects of those media messages as well as ampl…