Documentary has never attracted such audiences, never been produced with such ease from so many corners of the globe, never embraced such variety of expression. The very distinctions between the filmed, the filmer, and the spectator are being dissolved. This text addresses what this means for documentary's 21st century position as a genus in the 'class' cinema; for its foundations as, primarily…
Documentaries such as Zana Briski and Ross Kauffman's Born into Brothels, Michael Moore's Fahrenheit 9/11, Jeffrey Blitz's Spellbound, along with March of the Penguins and An Inconvenient Truth have achieved critical as well as popular success. Although nonfiction film may have captured imaginations, many viewers enter and leave theaters with a nanve concept of "truth" and "reality"-for them, d…
This new revised and expanded edition of Reality Radio celebrates today's best audio documentary work by bringing together some of the most influential and innovative practitioners from the United States, Canada, the United Kingdom, and Australia. With a new foreword and five new essays, this book takes stock of the transformations in radio documentary since the publication of the first edition…
Journalism and Democracy in Asiaaddresses key issues of freedom, democracy, citizenship, openness and journalism in contemporary Asia, looking especially at China, Japan, Korea, Indonesia, the Philippines and India. The authors take varying approaches to questions of democracy, whilst also considering journalism in print, radio and new media, in relation to such questions as the role of social,…
Influence action through data! This is not a book. It is a one-of-a-kind immersive learning experience through which you can become—or teach others to be—a powerful data storyteller. Let’s practice! helps you build confidence and credibility to create graphs and visualizations that make sense and weave them into action-inspiring stories. Expanding upon best seller storytelling with data�…
Fundamentals of Organizational Communicationpresents organizational communication concepts within a unique competency-based approach that incorporates personal knowledge, interpersonal sensitivity, communication skills, and ethical values. Blending theory, analysis, and practice, this book provides an extensive introduction to major organizational communication issues, theories, and skills, ena…
'Video Production Handbook' guides you step-by-step, explaining how to develop your initial programme ideas, and build them into a successful working format. It covers the techniques of persuasive camerawork, successful lighting and video editing.
Many of us would love to hold the attention of a crowd, a classroom, or just a group of our friends by telling them a great story. We have felt the pressure of a public presentation or the disappointment of a story that is ignored and we are ready for more. In "The Art of Storytelling," John Walsh talks through the steps to presenting a compelling story, outlining the strategies that helped him…
A bold addition to existing literature, this book provides an excellent overview of corporate communication. Taking an interdisciplinary approach, it offers readers the in-depth analysis required to truly understand corporate communication, corporate strategy and corporate affairs as well as the relevant public relations issues.
Thermodynamics is an exciting and fascinating subject that deals with energy, and thermodynamics has long been an essential part of engineering curricula all over the world. It has a broad application area ranging from microscopic organisms to common household appliances, transportation vehicles, power generation systems, and even philosophy.
Communication and Capitalism outlines foundations of a critical theory of communication. Index : page 371-386
Cutting-edge student exploration of what it means to live in a digital society. Introduces key concepts and research essential for digital media, social media and media/data and society modules.
Build Your Customer Community is your step-by-step guide to start your community, delight your members, and reap the rewards. You're going to learn why smart businesses have community members telling them exactly what they want to buy, help co-develop their products with them, and use their community as a testbed for marketing ideas before any major campaign.
Packed with cultural, company, and country examples that help explain the paradoxes international marketers are likely to encounter, Global Marketing and Advertising (by Marieke de Mooij) offers a mix of theory and practical applications as it covers globalization, global branding strategies, classification models of culture, and the consequences of culture for all aspects of marketing communic…
Strategy is the great work of the organization. In situations of life or death, it is the Tao of survival or extinction. Its study cannot be neglected
A thorough introduction to the essential skills of working with the media for public relations students and professionals, updated to reflect the impact of technology on mainstream media and the growing influence of social media Public relations and the media are in a time of major change as the rise of social media, altered media platforms, evolving legislative environments, and new models of …
This lively and engaging new book addresses a topical and important area of study. Helping readers not only to understand, but also to apply, the most important theoretical notions on identity, identification, reputation and corporate branding, it illustrates how communicating with a company's key audience depends upon all of the company's internal and external communication. The authors, leadi…
Account planning is a discipline that combines aspects of four traditionally separate areas of advertising and marketing. This text aims to demonstrate how to use account planning to win clients and produce better, more effective advertising. It also shows the role account planning played in producing celebrated advertising campaigns.
Conflict management and harmony building are two key issues of intercultural communication research and merit particular attention in the globally interconnected world. In the expanded second edition, the book explores the effective ways to manage intercultural conflict and develop intercultural harmony, and takes an interdisciplinary approach to address the two issues. The book begins with the…