Communication Technology Update and Fundamentals begins by developing the communication technology framework—the history, ecosystem, and structure—then delves into each type of technology, including everything from mass media, to computers and consumer electronics, to networking technologies. Each chapter is written by faculty and industry experts who provide snapshots of the state of each …
This book offers the latest theory and evidence from innovation processes, and discusses how they can, and must, connect to the organization as a whole in order to have real long-term value
This Element relates the dynamic capabilities framework to important concepts from the business and economics literature, demonstrating how it applies to today's business challenges. It also offers a capabilities perspective on a theory of the firm. Most existing theories of the firm caricature today's business enterprise.
Digital Transformation: Understanding Business Goals, Risks, Processes, and Decisions shows how to avoid such issues via careful consideration of what an enterprise really needs. Unlike many other books on digital transformation, the authors do not dwell on database design or the details of implementing information systems. Instead, they emphasise the importance of a clear understanding of all …
Innovation shouts from advertisements for products ranging from hairspray to hospital care. It nestles deep in the heart of our history books, pointing out how far and for how long it has shaped our lives. And it is on the lips of every politician, recognizing that our lifestyles are constantly shaped and reshaped by the process of innovation
Introduction to restorative urbanism -- The green city -- The blue city -- The sensory city -- The neighbourly city -- The active city -- The playable city -- The inclusive city -- The restorative city.
The compelling, groundbreaking guide to creative writing that reveals how the brain responds to storytelling, based on the wildly popular creative writing class Stories shape who we are. They drive us to act out our dreams and ambitions and mold our beliefs. Storytelling is an essential part of what makes us human. So, how do master storytellers compel us? In The Science of Storytelling, award-…
Melissa Schillings Strategic Management of Technological Innovation, is the world leading innovation strategy text, written with the needs of both business students and engineering students. It approaches the subject of innovation management as a strategic process, progressing from assessing the competitive dynamics of a situation to strategy formulation, to strategy implementation. While the b…
Journalists and Job Loss explores the profound disruption of journalism work in the 21st century's networked digital media environment. The chapters analyse how journalists have experienced and navigated job loss, re-employment, career change and career re-invention as traditional patterns of newsroom employment give way to occupational change, income insecurity and precarious work in journalis…
This book sets out the new frontier of marketing and communication through real case histories. Companies must rethink their traditional approaches to successfully face the upcoming challenges. They must learn how to innovate and change things when they go well. New emerging technologies such as AI and IoT are the new frontiers of the digital transformation that are radically changing the way c…
Bridge the theory and practice behind fintech with this textbook which includes up-to-date case studies, clear definitions of new technologies and academic frameworks.
Who can say what about journalism education : institutional actors and fields of discourse -- Training for precarity : skills education and journalism crises -- Disrupting j-school : academic culture as obstacle to innovation -- Pedagogical visions of digital success : program philosophies and curricular changes -- Educating journalists for a digital culture : facing down the central problems o…
Included Glossary, Appendix, and Index
In this book, the authors offer a sharp, witty, and wide-ranging takedown of AI hype across its many forms. The authors show how to spot AI hype, how to deconstruct it, and how to expose the power grabs it aims to hide. Included Notes and Index
This book shares the most direct way out for those experiencing hardship and the path to end pain and suffering endured by so many, and shines a light on a future without anxiety or fear
This book delivers a simple and straightforward playbook to manage and measure innovation. Index : page 383-385. Bibliography : page 386-393.
ÒBuku ini adalah definisi terbaik dari Pemikiran Desain yang pernah saya temui.Ó ÑKees Dorst, penulis buku Frame Innovation ÒThe Design Thinking Playbook tidak hanya menguraikan dan menggambarkan cara menggunakan pemikiran desain. (É) Buku ini adalah kontribusi baru yang imajinatif.Ó ÑNigel Cross, penulis buku Design Thinking: Understanding how designers think and work ÒBermanfaat karen…
With over 30 years of experience in both industrial and university settings, the author covers the most widespread logic design practices while building a solid foundation of theoretical and engineering principles for students to use as they go forward in this fast moving field.
The first step-by-step guidebook for successful innovation planning Unlike other books on the subject, 101 Design Methods approaches the practice of creating new products, services, and customer experiences as a science, rather than an art, providing a practical set of collaborative tools and methods for planning and defining successful new offerings. Strategists, managers, designers, and resea…
A fascinating exploration of the role new media technologies play in our experience of film.