Statistical techniques in business and economics. Sixteenth International Edi…

Edition

Sixteenth International Edition

ISBN/ISSN

9789814646529

Collation

830 p. ; 28 cm.

Series Title

-

Call Number

519.522 Lin s

Introduction to operations research. Tenth Edition

For over four decades, Introduction to Operations Research by Frederick Hillier has been the classic text on operations research. While building on the classic strengths of the text, the author continues to find new ways to make the text current and relevant to students. One way is by incorporating a wealth of state-of-the-art, user-friendly software and more coverage of business applications t…

Managerial accounting. Second Edition

Edition

Second Edition

ISBN/ISSN

9781259011825

Collation

969 p. ; 28 cm.

Series Title

-

Call Number

658.1511 Gra m

Juran's quality management and analysis. Sixth Edition

Provides students and professionals with an authoritative treatment of the subject that goes beyond statistical techniques. This title focuses on managing for quality.

The social media strategist : build a successful program from the inside out

Build a powerful social media strategy to increase buzz—and the bottom line “Whether you’re Fortune 500 or a small business owner, if you’re looking for success in this field, you owe it to yourself to read this book.” —George G. Smith Jr., Social Strategist, PepsiCo “After working with hundreds of organizations in their efforts to adopt social technologies, I can safely say The S…

English for Academic Purposes A guide and Resource book for teachers

1 EAP and Study Skills: Definitions and Scope 2 Needs Analysis 3 Surveys: Students' Difficulties 4 EAP Syllabus and Course Design 5 Evaluation: Students and Courses 6 Learning Styles and Cultural Awareness 7 Methodology and Materials 8 Evaluating Materials 9 Academic Reading 10 Vocabulary Development 11 Academic Writing 12 Lectures and Note-Taking 13 Speaking for Academic Purposes 14 Reference/…

Design research : methods and perspectives

How the tools of design research can involve designers more directly with objects, products and services they design; from human-centered research methods to formal experimentation, process models, and application to real world design problems. The tools of design research, writes Brenda Laurel, will allow designers "to claim and direct the power of their profession." Often neglected in the var…

Journalism and climate crisis : public engagement, media alternatives

Journalism and Climate Crisis: Public Engagement, Media Alternatives recognizes that climate change is more than an environmental crisis. It is also a question of political and communicative capacity. This book enquires into which approaches to journalism, as a particularly important form of public communication, can best enable humanity to productively address climate crisis. The book combines…

Space, Structures, and Design in a Post-Pandemic World

Space, Structures, and Design in a Post-Pandemic World explores the rebalancing of our physical and digital interactions and what it means for the built environment going forward.

Storytelling for virtual reality : methods and principles for crafting immers…

Storytelling for Virtual Reality serves as a bridge between students of new media and professionals working between the emerging world of VR technology and the art form of classical storytelling. Rather than examining purely the technical, the text focuses on the narrative and how stories can best be structured, created, and then told in virtual immersive spaces. Author John Bucher examines the…

Brand mascots : and other marketing animals

Mascots are one of the most widespread modes of marketing communication and one of the longest established. Yet, despite their ubiquity and utility, brand mascots seem to be held in comparatively low esteem by the corporate cognoscenti. Featuring case studies and empirical analyses from around the world this book presents the latest thinking on beast-based brands. Entirely qualitative in conten…

Environmental geology. Eleventh International Student Edition

Environmental Geology presents the student with a broad overview of environmental geology. The text looks both at how the Earth developed into its present condition and where matters seem to be moving for the future. This knowledge will provide the student with a useful foundation for discussing and evaluating specific environmental issues, as well as for developing ideas about how the problems…

Critical thinking. Eleventh edition

The first integrated program designed specifically for the critical thinking course, Moore & Parker's Critical Thinking teaches students the skills they need in order to think for themselves-skills they will call upon in this course, in other college courses, and in the world that awaits. The authors' practical and accessible approach illustrates core concepts with concrete real-world examples,…

Leaders & the leadership process : readings, self-assessments & applications.…

Pierce and Newstrom's Leaders and the Leadership Process, 5e is a collection of readings, self-assessments, case studies and experiential exercises on leadership intended to give students a feel for the breadth and richness of this study. The book is organized in to two parts: Part One, divided into 15 chapters, presents a set of readings that will help students understand leaders and the leade…

Global brand integrity management : how to protect your product in today's co…

This book features a foreword by Larry Malloy, Vice President of Brand Integrity, Johnson & Johnson. It includes international case studies. It offers specific metrics that can be used for brand protection polices

Data structures and algorithms with the C++ STL : a guide for modern C++ prac…

Explore the C++ STL with practical guidance on vectors, algorithms, and custom types for intermediate developers, enriched by real-world examples. Index : page 411-423.

React and React Native : build cross-platform JavaScript and TypeScript apps …

Get a big-picture view of modern React and React Native and see how they go hand-in-hand - covering TypeScript development, Vite, state management strategies, unit testing with Jest, and more. Index : page 487-492

Unity 3D game development : designed for passionate game developers - egineer…

Create ready-to-play 3D games with reactive environments, sound, dynamic effects, and more! Key Features Build a solid foundation for game design and game development. Index : page 335-344

Responsive web design with HTML5 and CSS : build future-proof responsive webs…

Responsive Web Design with HTML5 and CSS: Build Future-Proof Responsive Websites Using the Latest HTML5 and CSS Techniques focuses on website development, front-end design, and responsive layout techniques for various devices. Index : page 461-474.

Learning C# by developing games with Unity 2020 : an enjoyable and intuitive …

This fifth edition of the popular C# guide helps you learn the building blocks of C# language, right from variables to classes and exception handling. Index : page 343-350.