Creativity for innovation management : tools and techniques for creative thin…

Edition

Second Edition

ISBN/ISSN

9781032127699

Collation

271 p. ; 24 cm.

Series Title

-

Call Number

658.4063 Gol c

Enterprise systems for management. Second Edition

Edition

Second Edition

ISBN/ISSN

9781292023489

Collation

344 p. ; 28 cm.

Series Title

-

Call Number

658.8 Mot e

Crisis communication : a stakeholder approach

Edition

-

ISBN/ISSN

9783319972558

Collation

160 p. ; 22 cm.

Series Title

-

Call Number

658.4056 Ndl c

Character limit : how Elon Musk destroyed Twitter

Edition

-

ISBN/ISSN

9780593656136

Collation

468 p. ; 25 cm.

Series Title

-

Call Number

302.231 Con c

Strategic social media as activism : repression, resistance, rebellion, reform

Edition

-

ISBN/ISSN

9781032272184

Collation

314 p. ; 26 cm.

Series Title

-

Call Number

302.23 Wal s

Media management and artificial intelligence : understanding media business m…

Edition

-

ISBN/ISSN

9781032100944

Collation

336 p. ; 26 cm.

Series Title

-

Call Number

070.5 Con m

Cross-cultural exposure and connections : intercultural learning for global c…

Edition

-

ISBN/ISSN

9781774635025

Collation

266 p. ; 24 cm.

Series Title

-

Call Number

658.3 Bir c

The Disney Way: Harnessing the Management Secrets of Disney in Your Company

Edition

-

ISBN/ISSN

9780071478151

Collation

xvi, 312 p. ; 29 cm.

Series Title

-

Call Number

384.80979494 Cap d

The psychology of money : timeless lessons on wealth, greed, and happiness

Doing well with money isn’t necessarily about what you know. It’s about how you behave. And behavior is hard to teach, even to really smart people. Money—investing, personal finance, and business decisions—is typically taught as a math-based field, where data and formulas tell us exactly what to do. But in the real world people don’t make financial decisions on a spreadsheet. They mak…

The digital transformation roadmap : rebuild your organization for continuous…

Today, every business is talking about digital transformation. With the acceleration of new technologies, every organization knows it must adapt to survive. But by their own admission, 70 percent of businesses are failing to transform. Across industries, established companies are held back by bureaucracy, inertia, and old ways of working. How can businesses break through to drive real change? T…

Customer service marketing : managing the customer experience

1. Provides an overview of customer service principles, theories, and practices, and covers a range of classic and contemporary business theories 2. Includes case studies of business enterprises in various hospitality and service sectors including hotels, restaurants, theme parks, event management, airlines, cruises, (e-)retailers, finance 3. Suggests important considerations and design concept…

Concrete economics : the Hamilton approach to economic growth and policy

"Brilliantly written and argued, Concrete Economics shows exactly how the US government has shaped and directed the economy since the very inception of the country. This book does not rehash the sturdy and well-known arguments that to thrive, an entrepreneurial economy needs a social and policy environment characterized by a broad range of freedoms. Nor does it buy into the myth of the absolute…

Convert every click : make more money online with holistic conversion rate op…

A holistic approach to conversion rate optimization that encompasses an entire business—online and offline—to drive more sales and referrals, and increase bottom-line profits In order for your business to survive, you must convert anonymous traffic into sales. The better you do that, the more money you make. The science of tweaking and testing webpages to convert the maximum number of peopl…

The Four Lenses of Innovation : A Power Tool for Creative Thinking

Ever wonder where big, breakthrough ideas come from? How do innovators manage to spot the opportunities for industry revolution that everyone else seems to miss? Contrary to popular belief, innovation is not some mystical art that’s forbidden to mere mortals. The Four Lenses of Innovation thoroughly debunks this pervasive myth by delivering what we’ve long been hoping for: the news that inn…

The very little but very powerful book on closing : ask the right questions, …

A leading authority on sales and customer service reveals how to close the deal on your terms. This powerful book shows you new perspectives on closing that builds relationships, creates partnerships, and allows you to win your price on your terms. The Very Little But Very Powerful Book on Closing is a great tool to help you ask effective closing questions, create urgency, and find your winning…

Leadership

Nobody comes into the world a natural leader. But what is it that transforms some people into the kind of magnetic individuals who inspire others to follow? Success expert Brian Tracy has helped thousands of people become exceptional leaders and now, in this concise and powerful book, he reveals how you can: * Inspire trust, confidence, and loyalty * Instill a sense of meaning and purpose in yo…

Time Management

Presents advice on how to make a productive use of time, describing such actions as identifying top priorities, setting goals, batching similar tasks, overcoming procrastination, and controlling interruptions.

Motivation

Most of your employees have all the ingredients for greatness inside them already. They simply need you to motivate them. Learn how today!