Social media marketing in tourism and hospitality

This book describes ongoing developments in social media within the tourism and hospitality sector, highlighting impacts on both the demand and the supply side. It offers a combination of theory and practice, with discussion of real-life business experiences. The book is divided into three parts, the first of which provides an overview of recent trends in social media and user-generated content…

Entrepreneurship in Hospitality and Tourism : a Global Perspective. Second Ed…

A new and definitive overview of the vital role and effective practice of entrepreneurship in one of the most dynamic industry sectors in the world. With a highly qualified international team of contributors, the editors clearly outline the key theoretical perspectives and go on to cover the various types of entrepreneurship

The SAGE handbook of tourism management : theories, concepts, and disciplinar…

The SAGE Handbook of Tourism Management is a critical, state-of-the-art and authoritative review of tourism management, written by leading international thinkers and academics in the field. With a strong focus on theories, concepts and disciplinary approaches to tourism studies, the chapters in this volume are framed as critical synoptic pieces covering key developments, current issues and deba…

Sustainability in the hospitality industry : principles of sustainable operat…

Edition

-

ISBN/ISSN

9781138915367

Collation

-

Series Title

-

Call Number

647.94068 Slo s

100 Hari Keliling Indonesia

Edition

-

ISBN/ISSN

9786022498919

Collation

-

Series Title

-

Call Number

910.92 Mur h

100 Hari Keliling Indonesia

Edition

-

ISBN/ISSN

9786022498919

Collation

-

Series Title

-

Call Number

910.92 Mur h

Entrepreneurship in tourism

This is a critical, yet accessible, introduction to entrepreneurship in tourism. Featuring a range of features includingdiscussion questions and international case studies, this is essential reading for anyone studying tourism degree programmes at undergraduate and graduate level.

Marketing and managing tourism destinations. Second Edition

Marketing and Managing Tourism Destinations is a comprehensive and integrated introductory textbook covering both destination marketing and destination management in one volume. It focuses on how destination management is planned, implemented and evaluated as well as the management and operations of destination management organizations (DMOs), how they conduct business, major opportunities, cha…

Ecotourism : transitioning to the 22nd century. Third Edition

Ecotourism has become a major phenomenon in tourism and society in many countries throughout the world. Providing a critical introduction to the analysis of tourism from a sociological and geographical perspective, this is essential reading for students and researchers alike.

Research methods for leisure and tourism. Fifth Edition

Key features Coverage of both qualitative and quantitative research methods, ensuring a balanced approach to data collection and analysis Practical guidance on conducting research and writing reports, showing the 'how' as well as the 'what' ...

Entertainment marketing & communication : selling branded performance, people…

'Entertainment Marketing & Communication' focuses specifically on entertainment marketing, offering clear and up-to-date framework that allows you to adapt marketing principles and communication theory to the entertainment world.

Tourism : Principles, Practices, Philosophies. Twelfth Edition

Edition

Twelfth Edition

ISBN/ISSN

9788126563715

Collation

xviii, 494 p. ; 29 cm.

Series Title

-

Call Number

338.4791 Goe t

Marketing for hospitality and tourism. Seventh Edition

The Seventh Edition of this popular book includes new and updated coverage of social media, destination tourism and other current industry trends, authentic industry cases, and hands-on application activities.

Festival and special event management. Fifth Edition

Festival and Special Event Management, 5th edition continues the comprehensive overview of the theory and procedures associated with festivals and special events established in previous editions. The new edition of this market-leading text introduces developments and professional tools, and considers the globalisation and subsequent internationalisation of event management. The role of marketin…

Event management for tourism, cultural, business and sporting events. Fourth …

Students will learn how to design, plan, market and stage an event. They will also learn how to manage staff and staffing problems, and how to ensure the safety of everyone involved. Covers important information about legal compliance, risk management, financial control, and how to evaluate the success of an event.

Jukung Lintas Nusa

Edition

-

ISBN/ISSN

978979910690

Collation

175 p. ; 24 cm.

Series Title

-

Call Number

910.4 Sol j

Tourism management : towards the new millennium. Fifth Edition

'Tourism Management' is a complete synthesis of tourism, from its beginnings, through to the major impacts it has on today's global community, the environment and economy.

Consumer behaviour in tourism. Fourth Edition

Edition

Fourth Edition

ISBN/ISSN

9780367495596

Collation

484 p. ; 25 cm.

Series Title

-

Call Number

910.688 Hor c

Eksotika Toba: kepingan surga di Bumi Sumatra

kaldera yang terbentuk dari letusan gunung berapi 74.000 tahun lalu ini. Danau Toba kini tengah bersolek, menjadi destinasi wisata andalan Indonesia, sehingga tidak kalah dengan Candi Borobudur dan Bali yang telah mendunia. Berwisata ke Danau Toba, Anda takkan pernah kehabisan tujuan untuk mengexplore kemegahan alamnya, kekayaan sejarah dan budayanya, antara lain: Sianjur Mula Mula, desa asal S…

Explore Borobudur : 100 destinasi instagramable di sekitar Candi Borobudur

Candi Borobudur dansekitarnya merupakan salah satu dari "10 Bali Baru" yang telah diteteapkan pemerintah Indonesia untuk dikembangkan agar seperti Pulau Bali, layak dikunjungi oleh para wisatawan mancanegara.