Conditional design is the sequel to Operative Design. This book will further explore the operative in a more detailed, intentional, and perhaps functional manner. Spatially, the conditional is the result of the operative. It is not a blind result however. Both terms work together to satisfy a formal manipulation through a set of opportunities for elements such as connections and apertures.
"A book that all animators will marvel at." —Computer Arts From the creators of the wildly successful Wallace and Gromit films and Chicken Run, here is a practical guide to making your own 3-D (or stop-action) animation, a practice whose robust presence in contemporary filmmaking continues strong. At the heart of the book is a guide to the process of 3-D animation today: a practical, fully il…
How do we ensure sustainable buildings perform as intended? The performance gap between predicted and actual energy use in new homes has been identified as key problem by government and industry experts. This updated edition is an illustrated practical design guide to delivering better energy performance in all types of new build homes. It introduces readers to the concept of the performance ga…
Updated and expanded, this new edition is the perfect starter text for students of film studies. The book illustrates basic film concepts in context and in depth. It addresses techniques and terminology used in film production and criticism, emphasizing thinking and writing critically and effectively. With reference to 460 new and existing images, the authors discuss contemporary films and film…
Many filmmakers struggle to find a place on the festival circuit because they don't have the right foundation for their submissions strategy. They think that all film festivals are basically the same. (Wrong.) They rush post-production to meet festival deadlines and consider test screenings to be optional. (Nope.) They think that sending out form emails to hundreds of festivals to ask for fee w…
FILM PRODUCTION TECHNIQUE: CREATING THE ACCOMPLISHED IMAGE, 5e, International Edition, combines extensive information on video production with a strong emphasis on how motion picture film can be integrated into a project's workflow. An invaluable resource for those with limited background in the field, it equips you with a solid foundation in the basics of film. Exploring cutting-edge technolog…
10 The Financials: Forecasting Without Fear -- 11 Sample Business Plan for a Fictional Company -- 12 Breaking the Rules: Documentary, Animation, and, Large Format -- 13 Other People's Money: Them That Has the Gold Makes Some of the Rules -- 14 Raising Money: Did Someone Say It Would Be Easy? -- Index
This classic text on storyboarding and visual communication has been updated with information on new media and expanded to incorporate an in-depth study of the use of color in storytelling.
The author polls several designers of different age groups and phases in their careers about what they consider “good designâ€?. Each has selected an existing design piece they feel to be good, based on their personal definition of what “goodâ€? is. The author also takes a critical look at the design to determine if it is effective with its target market and interviews the des…
This new edition of Bill Nichols's bestselling text provides an up-to-date introduction to the most important issues in documentary history and criticism. Designed for students in any field that makes use of visual evidence and persuasive strategies, Introduction to Documentary identifies the distinguishing qualities of documentary and teaches the viewer how to read documentary film. Each chapt…
Written by recognized leaders in the field, MEDIA PROGRAMMING delivers the most accurate coverage of techniques and strategies used in the programming industry today. Reflecting the latest developments from real-world practice, this market-leading text covers all aspects of media programming for broadcast and cable television, radio, and the Internet with clear, current illustrations and exampl…
Current, relevant, and student-friendly, MEDIA PROGRAMMING, 9E, International Edition delivers the most accurate coverage of the techniques and strategies used in the programming industry today. Reflecting the latest developments from real-world practice, this market-leading text covers all aspects of media programming for broadcast and cable television, radio, and the Internet with clear illus…
Updated edition of: The art direction handbook for film.
Good game design happens when you view your game from as many perspectives as possible. Written by one of the world's top game designers, The Art of Game Design presents 100+ sets of questions, or different lenses, for viewing a game’s design, encompassing diverse fields such as psychology, architecture, music, visual design, film, software engineering, theme park design, mathematics, puzzle …
From theory to practice-enhance your skills in working with color! Connect the dots between your emotional, intuitive responses to color and the theories that explain them. Learn how to use color more comfortably, creatively, and effectively than ever before. Take your work to the next level by exploring how different light sources affect color rendition, how placement changes colors, how to av…
Guide for students to learn about and apply the essential elements of art.
Collects artist essays and pieces of work focused on the election and presidency of Barack Obama, ranging from Shepard Fairey's iconic "Hope" print to knitted clothing and wooden sculpture.
Character Mentor shows you how to pose your character, create emotion through facial expressions, and stage your character to create drama. Character Mentor is an apprenticeship in a book.