Winner of the 2009 James Beard Book Award for Best Book: Reference and Scholarship Great cooking goes beyond following a recipe--it's knowing how to season ingredients to coax the greatest possible flavor from them. Drawing on dozens of leading chefs' combined experience in top restaurants across the country, Karen Page and Andrew Dornenburg present the definitive guide to creating "deliciousne…
In her exquisite and long-awaited debut book, you'll learn in step-by-step detail how to create modern and sophisticated, stylized sugar flowers, and how to use them to create beautiful arrangements on wedding and celebration cakes. Index : page 159
For core auditing courses. An integrated, up-to-date approach to auditing and assurance services. Auditing and Assurance Services examines the process of conducting an audit from start to finish. The text's primary objective is to illustrate auditing concepts using practical examples and real-world settings. Using key real audit decisions as their foundation, students will be able to successful…
This text presents a look at both the principles and practices of marketing research with balanced coverage of qualitative and quantitative material. Written from the perspective of market research users, it reflects current trends in international marketing, ethics, and the continuing integration of technology.
For undergraduate and MBA cost or management accounting courses. Horngren's Cost Accounting spells out the cost accounting market and continues to innovate by consistently integrating the most current practice and theory into the text. This acclaimed, market-leading text emphasises the basic theme of "different costs for different purposes," and reaches beyond cost accounting procedures to cons…
ERP Systems for Manufacturing Supply Chains: Applications, Configuration, and Performance provides insight into the core architecture, modules, and process support of ERP systems used in a manufacturing supply chain. This book explains the building blocks of an ERP system and how they can be used to increase performance of manufacturing supply chains.
For undergraduate and graduate courses in Organization Theory, Organizational Design, and Organizational Change/Development. Business is changing at break-neck speed so managers must be increasingly active in reorganizing their firms to gain a competitive edge. Organizational Theory, Design, and Change continues to provide students with the most up-to-date and contemporary treatment of the way …
The Student video library DVDs and the Student CD-ROM contain supplementary material for Operations management, 9th ed. and Principles of operations management, 7th ed. In the Virtual Office Hours on the DVDs, the authors walk students through each of the chapter solved problems. The video cases which supplement the book's content feature real companies and allow students to watch short video c…
As globalization redefines the field of corporate finance, international and domestic finance have become almost inseparably intertwined. It's increasingly difficult to understand what is happening in capital markets without a firm grasp of currency markets, the investment strategies of sovereign wealth funds, carry trade, and foreign exchange derivatives products. International Corporate Finan…
We all constantly interact with type in almost every aspect of our lives. But how do fonts affect what we read and influence the choices we make? This book opens up the science and the art behind how fonts influence you. It explains why certain fonts or styles evoke particular experiences and associations.
The now-classic introduction to designing typography, handsomely redesigned and updated for the digital age In this invaluable book, Karen Cheng explains the processes behind creating and designing type, one of the most important tools of graphic design. She addresses issues of structure, optical compensation, and legibility, with special emphasis given to the often-overlooked relationships bet…
Most startups fail. But many of those failures are preventable. The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched. Eric Ries defines a startup as an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned pro…
Our all time best selling book is now available in a revised and expanded second edition. Thinking with Type is the definitive guide to using typography in visual communication, from the printed page to the computer screen. This revised edition includes forty-eight pages of new content, including the latest information on style sheets for print and the web, the use of ornaments and captions, li…
(Approaches to Applied Semiotics ; vol. 4).
Track your progress and keep everyone in the know. Overcome scheduling challenges. Today's projects are more complex and technically challenging. How do you lead one successfully from start to finish? This practical guide gives you the tools you need to deal with schedules, budgets, and deadlines while keeping your cool under pressure
The Second Edition of Intermediate Accounting: IFRS Edition, by Donald E. Kieso, Jerry J. Weygandt, and Terry D. Warfield, provides the tools global accounting students need to understand what IFRS is and how it is applied in practice. The emphasis on fair value, the proper accounting for financial instruments, and the new developments related to leasing, revenue recognition, and financial stat…
Dalam buku ini, penulis berusaha menyajikan panduan yang komprehensif untuk membantu perusahaan memahami, merencanakan, dan melaksanakan strategi komunikasi CSR dengan tepat dan efektif. Melalui penelitian yang mendalam dan pengalaman praktis, penulis merangkum berbagai aspek penting yang terkait dengan CSR dan bagaimana komunikasi yang baik dapat memperkuat hubungan perusahaan dengan stakehold…
Introduction to Hospitality is a lively, comprehensive survey of hospitality, the world's largest industry, designed for tomorrow's leaders. You'll explore the vibrant inner workings of each hospitality segment, including lodging, restaurants, tourism, recreation, attractions, clubs and managerial areas. A core goal of this text is to help you advance your hospitality career. In that spirit,…
A new and definitive overview of the vital role and effective practice of entrepreneurship in one of the most dynamic industry sectors in the world. With a highly qualified international team of contributors, the editors clearly outline the key theoretical perspectives and go on to cover the various types of entrepreneurship