Advanced Accounting. Twelfth Edition

For undergraduate and graduate courses in advanced accounting Advanced Accounting, Twelfth Edition is an in-depth guide to accounting that reflects the most up-to-date business developments. This comprehensive textbook addresses practical financial reporting problems while reflecting recent business developments and changes in accounting standards. This edition aligns with the Financial Account…

Accounting Information Systems. Twelfth Edition

This textbook delivers comprehensive and flexible coverage of the four major approaches to teaching AIS. Instructors can easily reorder chapters, and focus on what they want: transaction cycles and controls; systems life cycle; databases and data modeling; or computer-based controls, fraud, and auditing.

Advertising and Promotion : An Integrated Marketing Communications Perspectiv…

Overview: Belch/Belch 9th edition continues its Advertising focus with an emphasis on IMC. It includes very comprehensive coverage of Agency issues and creative work and how it is related to the IMC mix. The authors understand that marketers must look beyond traditional media in order to achieve success. In order to best communicate with consumers, advertisers must utilize a myriad of tools (ad…

Introduction to Management Science : A Modeling and Case Studies Approach wit…

Introduction to Management Science, 3e, offers a unique model approach and integrates the use of Excel. Through this approach students are better able to grasp the essential concepts covered in the course and see their utility. Each chapter includes a case study that is meant to show the students a real and interesting application of the topics addressed in that chapter. These cases and related…

Management : a Practical Introduction. Third Edition

Blending scholarship and imaginative writing, ASU business professor Kinicki (of Kreitner/Kinicki Organizational Behavior 7e) and writer Williams (of Williams/Sawyer Using Information Technology 7e) have created a highly readable introductory management text with a truly unique student-centered layout certain to be well received by today's visually oriented students. The authors present all bas…

Managerial accounting : tools for business decision-making. Fourth Canadian E…

Edition

Fourth Edition

ISBN/ISSN

9781118856994

Collation

-

Series Title

-

Call Number

658.151121 Wey m

Measurement and Instrumentation : Theory and Application. Third Edition

Measurement and Instrumentation: Theory and Application, Third Edition, introduces undergraduate engineering students to measurement principles and the range of sensors and instruments used for measuring physical variables. Appendix : page 679-701. Index : page 703-176.

Organizational Communication : Approaches and Processes. Seventh Edition

ORGANIZATIONAL COMMUNICATION: APPROACHES AND PROCESSES presents organizational communication from both a communication and managerial perspective. Professor Miller’s clear writing style and consistent use of examples and case studies result in a text that you’ll find easy to understand. Important Notice: Media content referenced within the product description or the product text may not be …

Organizational communication : approaches and processes. Sixth Edition

ORGANIZATIONAL COMMUNICATION: APPROACHES AND PROCESSES presents organizational communication from both a communication and managerial perspective. Professor Miller's clear writing style and consistent use of examples and case studies result in a text that undergraduate students will find easy to understand. Important Notice: Media content referenced within the product description or the product…

PMP : project management professional exam study guide. Fifth Edition

Edition

Fifth Edition

ISBN/ISSN

9780470455586

Collation

614 p.

Series Title

-

Call Number

658.40422 Hel p

Information Technology for Management : Transforming Organizations in the Dig…

Addresses the major principles of MIS and its major objective is to prepare managers and staff in the modern enterprise to understand the role of information technology in the digital enterprise.

Hotel housekeeping : a training manual. Second Edition

Edition

Second Edition

ISBN/ISSN

9780070655713

Collation

302 p. ; 24 cm.

Series Title

-

Call Number

647.94 And h

Financial management : Principles and Applications. Tenth Edition

For undergraduate courses in Corporate Finance and Financial Management.This text provides the theory you need with the practice you want. With its exciting integration of the Harley-Davidson company theme, this text continues to provide a solid, enduring foundation of the tools of modern theory in practice while at the same time developing the logic behind their use. This text uses "10 Princip…

Financial Accounting Theory and Analysis : Text and Cases. Ninth Edition

Updated, refocused, and revised, this ninth edition helps readers build strong critical thinking skills and a sound theoretical background. They'll quickly learn how to apply concepts in order to evaluate accounting practice in today's increasingly global world economy. The book's unique and timely collection of cases covers all major areas of accounting and shows how the latest accounting stan…

Financial Accounting : IFRS. First Edition

Focus on GAAP and IFRS, this title makes extensive use of international companies, allowing the reader to get a global understanding of financial accounting.

Financial accounting : IFRS. Second Edition

For colleges and universities around the world, Financial Accounting IFRS, 2nd Edition with WileyPLUS, by Jerry J. Weygandt, Paul D. Kimmel, and Donald E. Kieso, is designed to assist students learning accounting topics under the rules of IFRS. The book addresses every accounting topic from the perspective of IFRS and includes examples based on international companies. Following the reputation …

Corporate communication : a guide to theory and practice. Seventh Edition

Edition

Seventh Edition

ISBN/ISSN

9781529600025

Collation

327 p. ; 25 cm.

Series Title

-

Call Number

658.45 Cor c

Corporate Communication : A guide to theory and practice. Second Edition

Incorporating current thinking and developments in the field from both the academic and practitioner worlds, the Second Edition of this bestseller combines a comprehensive theoretical foundation to the subject of corporate communications coupled with numerous practical examples.

Copywriting : Succesful writing for design, advertising and marketing. Second…

Writing copy is often assumed to be a natural talent. However, there are simple techniques you can employ to craft strong written content with ease. With insightful interviews from leading copywriters, as well as illustrated case studies of major brands, this new, expanded edition teaches the art of writing great copy for digital media, branding, advertising, direct marketing, retailing, catalo…

Advertising and Promotion : An Integrated marketing communications perspectiv…

This work continues its advertising focus with an emphasis on IMC. It is the first book to reflect the shift from the conventional methods of advertising to the more widely recognised approach of implementing an IMC strategy.