Internet security expert Verton investigates how cyber-terrorism could occur, what the global and financial implications are, the impact this is having and will continue to have on privacy and civil liberties, and how to prepare and prevent against cyber-terrorism.
This text introduces the field of communication to students who may have little or no background in communication theory. Its three overriding goals are to help students understand the pervasiveness of theory in their lives, to demystify the theoretical process, and to help students become more systematic and critical in their thinking about theory.
This second edition explores freedom of expression, as it applies to students, media industry professionals, content creators and audience members. Include glossary & index
Grounded firmly in real-world practice, Forensic Accounting provides the most comprehensive view of fraud investigation on the market. Where other books focus almost entirely on auditing and financial reporting, Hopwood includes a vast range of civil and criminal accounting fraud and related activities, from false business valuations and employer fraud to information security and counter-terror…
This introductory text covers the core concepts of intercultural communication and offers students a basic skill-building framework designed to be used every day for communicating across cultures. By using the "building blocks" of the framework in different ways, students will understand the complexities of intercultural interaction and learn about other cultures as well as their relationships …
This text is appropriate for the two-term business law course. The cases in this edition (a mix of actual and hypothetical cases) are excerpted and edited by the authors.
Airwords is a hands-on workbook with numerous exercises and writing examples that focuses on developing writing skills for broadcast news.
Fundamentals of Investing helps students make informed investment decisions in their personal and professional lives by providing a solid foundation of core concepts and tools used by today's investors. Gitman and Joehnk use practical, hands-on applications to introduce students to topics and the techniques used by both personal investors and money managers. The authors integrate a consistent f…
Transition Economies provides students with an up-to-date and highly comprehensive analysis of the economic transformation in former communist countries of Eastern and Central Europe and countries of the former Soviet Union. With coverage extending from the end of central planning to the capitalist varieties of the present, this text provides a comparative analysis of economic transformation an…
"Includes: The 12 steps to restoring your self-esteem."
MEDIA EFFECTS RESEARCH, FOURTH EDITION, provides an excellent introduction for students studying mass media' effects on society. Through an engaging narrative style, the author presents fascinating research findings on media' impact and related mass media theories. Students are provided with a clear perspective of the relationship between science, methods, and practical questions about the effe…
This book analyzes the challenges facing public service media management in the face of ongoing technological developments and changing audience behaviors. It connects models, strategies, concepts, and managerial theories with emerging approaches to public media practices through an examination of media services (e.g. blogs, social networks, search engines, content aggregators) and the online p…
A hands-on guide for applying research methods to common problems, issues, projects, and questions that communication practitioners deal with on a regular basis, this text demonstrates the relevance of research in professional roles and communication and media careers. The second edition features updated material that covers major communication research methods including surveys, experiments, f…
In this new edition, Arthur Asa Berger employs his signature style - a practical focus, the use of numerous examples, a step-by-step approach, and humour - to update and enhance this must-have introductory text. Combining both qualitative and quantitative research methods, the book covers the topics thoroughly and is clearly written and engaging. This book is ideal for beginning research studen…
This text encourages students to be active media consumers and gives them a deeper understanding of the role that the media play in both shaping and reflecting culture. Through this cultural perspective, students learn that audience members are as much a part of the mass communication process as are the media producers, technologies, and industries. This was the first, and remains the only, uni…