Bridging the gap between theory and practice, ENGINEERING ETHICS, Fifth Edition, will help you quickly understand the importance of your conduct as a professional and how your actions can affect the health, safety, and welfare of the public. ENGINEERING ETHICS, Fifth Edition, provides dozens of diverse engineering cases and a proven and structured method for analyzing them; practical applicatio…
The most student-friendly, contextual, and inclusive survey is now personalized, digital, and mobile for today's students. Art History 5th edition continues to balance formal analysis with contextual art history in order to engage a diverse student audience. Authors Marilyn Stokstad and Michael Cothren- both scholars as well as teachers- share a common vision that survey courses should be fille…
This edition features thorough discussions on the internet and emerging methods of distributing and receiving audio and video content, and reflects the latest information on broadcast and cable regulations and policies. it also includes a fresh batch of case studies and study questions. It also covers management theory, audience analysis, and broadcast promotion and marketing.
Script Analysis for Actors, Directors, and Designers teaches the skills of script analysis using a formalist approach that examines the written part of a play to gauge how the play should be performed and designed. Treatments of both classic and unconventional plays are combined with clear examples, end-of-chapter questions, and stimulating summaries that will allow actors, directors and design…
'Media Law and Ethics' is a truly comprehensive overview and a thoughtful introduction to media law principle and cases as well as related ethical concerns relevant to the practice of professional communication. Since it integrates both current law and ethical queries, it is ideal for both undergraduate and graduate courses in media law and ethics. New co-author Dr Kyu Ho Youm helps provide thi…
PRECEDENTS IN ARCHITECTURE A TIMELY UPDATE OF THE ARCHITECTURAL CLASSIC ON DESIGN ANALYSIS Precedents in Architecture, Fourth Edition provides a vocabulary for architectural analysis that illuminates the works of leading architects and aids architects and designers in creating their own designs. Thirty-eight leading architects are represented in this updated edition through an analysis of more …
CD-ROM contains: evalutaiton versions of Synapticad's WaveFormer Pro -- TestBencher Pro -- Verilogger Pro -- DataSheet Pro -- TimeDiagrammer Pro -- author-supplied HDL example files.
Programming with MICROSOFT VISUAL BASIC 2008: AN OBJECT-ORIENTED APPROACH, Third Edition is designed for individuals with little or no programming background. In this edition, each chapter is divided into two lessons Concept and Application. The Concept lesson appears first. Software design and programming concepts appear in this section. In the Application lesson, you will find the design and …
The book that applies behavioral finance to the real world Understanding how to use behavioral finance theory in investing is a hot topic these days. Nobel laureate Daniel Kahneman has described financial advising as a prescriptive activity whose main objective should be to guide investors to make decisions that serve their best interests. The reality? That's easier said than done. In the Secon…
Anatomy and Physiology of Domestic Animals, Second Edition offers a detailed introduction to the foundations of anatomy and physiology in a wide range of domestic species. Well illustrated throughout, the book provides in-depth information on the guiding principles of this key area of study for animal science students, fostering a thorough understanding of the complex make-up of domestic animal…
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Teaching the principles and techniques of programming through simple game creation, a beginner's guide to programming in C uses hands-on exercises and tutorials to help readers acquire essential skills, while covering such topics as variables, loops, pointers, arrays, conditions, and dynamic memory allocation. Original. (Beginner)
From the author of the highly successful "The Complete Idiots Guide to Calculus" comes the perfect math book for high school and college students.
The book uses stepbystep instructions along with full code listings for each exercise. After each exercise, the author pauses to reflect, explain, and offer insights before building on the project.The author approaches the content with the belief that we are all teachers and that you are reading this book not only because you want to learn, but because you want to share your knowledge with othe…
Essential C# 5.0 is a well-organized, no-fluff guide to the latest versions of C# for programmers at all levels of C# experience. Fully updated to reflect new features and programming patterns introduced with C# 5.0 and .NET 4.5, this guide shows you how to write C# code that is simple, powerful, robust, secure, and maintainable. Microsoft MVP Mark Michaelis and C# principal developer Eric Lipp…