This is an accessible text on innovation and entrepreneurship aimed specifically at undergraduate students, primarily for those studying business and management studies, but also engineering and science degrees with management courses.
For courses in Photography The most comprehensive, up-to-date resource for today's photography students Photography helps students learn how to make photographs, how to control photographic processes, and how different photographers employ them for their own creative purposes. As with each edition of this hallmark text, authors Barbara London, Jim Stone, and John Upton provide comprehensive yet…
Bibliografi dan indeks
With over 30 years of experience in both industrial and university settings, the author covers the most widespread logic design practices while building a solid foundation of theoretical and engineering principles for students to use as they go forward in this fast moving field.
This book is designed to be a practical guide for executives, MBA and Executive MBA students, and serve as background reading in a wide variety of strategy courses. As the First Edition, this edition is brief, practical in focus, highly readable, and maintains a top-management perspective throughout.
Using experience-driven advice and compelling articles from scores of newspaper and magazine writers, Feature Writing for Newspapers and Magazines shows how award-winning journalists achieve excellence and national recognition. This bookhelps the reader cultivate vital journalistic skills with a thorough discussion about creating and refining article ideas, conducting research and interviews, w…
"An Introduction to News Reporting" gives beginning reporters the tools to succeed by introducing them to news beats and the people, issues, sources, and stories associated with them. The text begins by reviewing the basics of reporting, including conducting interviews, developing sources, finding documents, and gathering information ethically and legally. It continues with a detailed look at t…
Interior design touches the lives of all of us in a very direct way. We all live in interiors, and most of us work, study, shop, and travel inside buildings, vehicles, and other enclosures. At one time or another, almost everyone has been an interior designer on a limited scale, when choosing a paint color or a rug, when buying furniture, or when arranging furniture in a new living place. For t…
Bring a robot to life without programming or assembly language skills! There’s never been a better time to explore the world of the nearly human. With the complete directions supplied by popular electronics author John Iovine, you can: • Build your first walking, talking, sensing, thinking robot • Create 12 working robotic projects, using the fully illustrated instructions provided • Ge…
FINANCIAL ACCOUNTING: Information for Decisions, 4e addresses the topics and issues typically covered in Financial Accounting while at the same time motivating student interest in accounting through its extensive use of entrepreneurial examples, application of analysis skills, integration of interactive tutorial software, and a highly engaging pedagogical design. This book thoroughly integrates…
In this timely guide, two acknowledged experts on e-business security issues arm companies that do business online with a complete blueprint for developing and implementing a privacy plan that satisfies their customers' desire for privacy while permitting them the latitude they need to do business competitively over the Internet. 25 illustrations.
The fifth edition of this classic text, which was the first on the subject of reputation management, gives readers the guidance and skills needed to manage brand reputation through effective performance, behavior, identity, and communication strategies. This edition is updated throughout, including current information on digital media, new global examples, and a renewed emphasis on organization…
Airwords is a hands-on workbook with numerous exercises and writing examples that focuses on developing writing skills for broadcast news.
A Fully Integrated Study System for OCA Exam 1Z0-052 Prepare for the Oracle Certified Associate Oracle Database 11g Administration I exam with help from this exclusive Oracle Press guide. In each chapter, you'll find challenging exercises, practice questions, a two-minute drill, and a chapter summary to highlight what you've learned. This authoritative guide will help you pass the test and serv…
The topics covered in this text provide information systems students with a solid understanding of transaction processing systems that they can then build on as they pursue more in-depth study of specific topics such as databases, data analytics, networks, systems analysis and design, cloud computing, virtualization, blockchain, artificial intelligence, Internet of Things, computer security, an…
In this sequel to "Alice in Wonderland", Alice goes through the mirror to find a strange world where curious adventures await her.
Storytelling for Virtual Reality serves as a bridge between students of new media and professionals working between the emerging world of VR technology and the art form of classical storytelling. Rather than examining purely the technical, the text focuses on the narrative and how stories can best be structured, created, and then told in virtual immersive spaces. Author John Bucher examines the…
Pierce and Newstrom's Leaders and the Leadership Process, 5e is a collection of readings, self-assessments, case studies and experiential exercises on leadership intended to give students a feel for the breadth and richness of this study. The book is organized in to two parts: Part One, divided into 15 chapters, presents a set of readings that will help students understand leaders and the leade…